Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) it is a product (b) same as every stall (c) ready in five minutes (d) we are open
- 2.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) a new flavour each week (d) it has a price
- 3.🔍 Which is the odd one out? (a) delivered to your door (b) it is a product (c) a new flavour each week (d) free name tags
- 4.Which of these is an unfair way to compete? (a) posting fake reviews (b) a cleaner stall (c) friendlier service (d) a new flavour
- 5.Which of these is not a unique selling point? (a) free name tags (b) we sell things (c) delivered to your door (d) ready in five minutes
- 6.🏪 What is a competitor? (a) a customer (b) a supplier (c) a rival seller (d) your teammate
- 7.🔍 Which is the odd one out? (a) a sugar-free recipe (b) same as every stall (c) we sell things (d) we are open
- 8.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 9.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 10.Which of these is a fair way to compete? (a) breaking their sign (b) lying about a rival (c) friendlier service (d) grabbing their spot
- 11.🔍 Which is the odd one out? (a) a cleaner stall (b) a new flavour (c) spreading rumours (d) friendlier service
- 12.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 13.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to set a fair price (d) to complain
- 14.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 15.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 16.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) posting fake reviews (d) grabbing their spot
- 17.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 18.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 19.Which of these is not a unique selling point? (a) delivered to your door (b) a sugar-free recipe (c) we have a table (d) personalised with names
- 20.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 21.🧪 How can you find a USP? (a) ask what buyers miss (b) skip it (c) pick a random word (d) copy the rival exactly
- 22.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 23.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) we are open (d) a sugar-free recipe
- 24.Which of these is a fair way to compete? (a) breaking their sign (b) lying about a rival (c) grabbing their spot (d) faster service
- 25.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 26.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 27.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) better quality (d) breaking their sign
- 28.🔍 Which is the odd one out? (a) lying about a rival (b) a fair, lower price (c) faster service (d) friendlier service
- 29.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 30.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 31.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 32.Which of these is an unfair way to compete? (a) a new flavour (b) copying a rival’s logo (c) friendlier service (d) better quality
- 33.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 34.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) shops get rude (d) they get better choices
- 35.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) breaking their sign (d) friendlier service
- 36.Which of these is an unfair way to compete? (a) lying about a rival (b) friendlier service (c) a fair, lower price (d) faster service
- 37.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 38.🔍 Which is the odd one out? (a) it has a price (b) delivered to your door (c) ready in five minutes (d) made from waste paper
- 39.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 40.True or false: “we are open” is a clear unique selling point. (a) False (b) True
Answer key
- ready in five minutes
- a new flavour each week
- it is a product
- posting fake reviews
- we sell things
- a rival seller
- a sugar-free recipe
- a clear USP
- False
- friendlier service
- spreading rumours
- a clear USP
- to set a fair price
- True
- a clear USP
- a fair, lower price
- False
- False
- we have a table
- not a USP
- ask what buyers miss
- True
- we are open
- faster service
- a fair way to compete
- True
- breaking their sign
- lying about a rival
- an unfair way
- True
- a clear USP
- copying a rival’s logo
- False
- they get better choices
- friendlier service
- lying about a rival
- an unfair way
- it has a price
- a clear USP
- False
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