Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) friendlier service (b) breaking their sign (c) faster service (d) a new flavour
- 2.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 3.Which of these is a fair way to compete? (a) breaking their sign (b) copying a rival’s logo (c) spreading rumours (d) friendlier service
- 4.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 5.🔍 Which is the odd one out? (a) a fair, lower price (b) faster service (c) lying about a rival (d) friendlier service
- 6.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) we are open (d) ready in five minutes
- 7.Which of these is a fair way to compete? (a) a cleaner stall (b) breaking their sign (c) posting fake reviews (d) lying about a rival
- 8.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 9.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) skip it (d) ask what buyers miss
- 10.Which of these is not a unique selling point? (a) same as every stall (b) a new flavour each week (c) delivered to your door (d) free name tags
- 11.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 12.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 13.Which of these is an unfair way to compete? (a) a new flavour (b) a cleaner stall (c) breaking their sign (d) a fair, lower price
- 14.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 15.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 16.🔍 Which is the odd one out? (a) spreading rumours (b) posting fake reviews (c) breaking their sign (d) a new flavour
- 17.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) a new flavour each week (d) it has a price
- 18.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 19.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 20.Which of these is an unfair way to compete? (a) faster service (b) a new flavour (c) grabbing their spot (d) friendlier service
- 21.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 22.🔍 Which is the odd one out? (a) faster service (b) posting fake reviews (c) a fair, lower price (d) friendlier service
- 23.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) we have a table (d) delivered to your door
- 24.🔍 Which is the odd one out? (a) a new flavour each week (b) it has a price (c) personalised with names (d) free name tags
- 25.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a fair, lower price (c) posting fake reviews (d) spreading rumours
- 26.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 27.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 28.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to complain (d) to copy their sign
- 29.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) it is a product (d) personalised with names
- 30.🔍 Which is the odd one out? (a) ready in five minutes (b) we have a table (c) it has a price (d) same as every stall
- 31.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 32.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) personalised with names (d) it has a price
- 33.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) personalised with names (d) we sell things
- 34.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 35.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 36.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 37.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 38.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 39.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 40.Which of these is a fair way to compete? (a) lying about a rival (b) better quality (c) posting fake reviews (d) copying a rival’s logo
Answer key
- breaking their sign
- an unfair way
- friendlier service
- a clear USP
- lying about a rival
- we are open
- a cleaner stall
- a fair way to compete
- ask what buyers miss
- same as every stall
- True
- a clear USP
- breaking their sign
- a unique selling point
- not a USP
- a new flavour
- a new flavour each week
- an unfair way
- an unfair way
- grabbing their spot
- True
- posting fake reviews
- we have a table
- it has a price
- a fair, lower price
- a fair way to compete
- an unfair way
- to set a fair price
- it is a product
- ready in five minutes
- True
- personalised with names
- we sell things
- a fair way to compete
- False
- an unfair way
- a fair way to compete
- False
- False
- better quality
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