Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) breaking their sign (d) better quality
- 2.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 3.🔍 Which is the odd one out? (a) it has a price (b) free name tags (c) we are open (d) same as every stall
- 4.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a customer (d) a rival seller
- 5.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) skip it (d) ask what buyers miss
- 6.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 7.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) copying a rival’s logo (d) a new flavour
- 8.🔍 Which is the odd one out? (a) grabbing their spot (b) spreading rumours (c) breaking their sign (d) a new flavour
- 9.🔍 Which is the odd one out? (a) friendlier service (b) copying a rival’s logo (c) lying about a rival (d) breaking their sign
- 10.Which of these is a fair way to compete? (a) friendlier service (b) copying a rival’s logo (c) lying about a rival (d) grabbing their spot
- 11.Which of these is not a unique selling point? (a) free name tags (b) it is a product (c) a new flavour each week (d) made from waste paper
- 12.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) a sugar-free recipe (d) same as every stall
- 13.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 14.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
- 15.Which of these is a clear unique selling point? (a) same as every stall (b) personalised with names (c) it is a product (d) it has a price
- 16.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) we have a table (d) personalised with names
- 17.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) a fair, lower price (d) copying a rival’s logo
- 18.Which of these is a fair way to compete? (a) better quality (b) posting fake reviews (c) breaking their sign (d) copying a rival’s logo
- 19.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) faster service (d) breaking their sign
- 20.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 21.Which of these is a fair way to compete? (a) a cleaner stall (b) lying about a rival (c) grabbing their spot (d) breaking their sign
- 22.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) friendlier service (d) grabbing their spot
- 23.Which of these is not a unique selling point? (a) ready in five minutes (b) a new flavour each week (c) a sugar-free recipe (d) same as every stall
- 24.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 25.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) breaking their sign (d) a new flavour
- 26.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 27.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 28.🔍 Which is the odd one out? (a) free name tags (b) delivered to your door (c) a new flavour each week (d) same as every stall
- 29.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) a sugar-free recipe (d) we have a table
- 30.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 31.Which of these is a clear unique selling point? (a) a new flavour each week (b) we sell things (c) we are open (d) it is a product
- 32.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 33.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 34.Which of these is an unfair way to compete? (a) a fair, lower price (b) faster service (c) better quality (d) lying about a rival
- 35.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 36.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) made from waste paper (d) it is a product
- 37.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 38.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 39.Which of these is a clear unique selling point? (a) delivered to your door (b) we sell things (c) it is a product (d) it has a price
- 40.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
Answer key
- better quality
- a fair way to compete
- free name tags
- a rival seller
- ask what buyers miss
- not a USP
- copying a rival’s logo
- a new flavour
- friendlier service
- friendlier service
- it is a product
- a sugar-free recipe
- a clear USP
- they get better choices
- personalised with names
- personalised with names
- a fair, lower price
- better quality
- breaking their sign
- a clear USP
- a cleaner stall
- grabbing their spot
- same as every stall
- a clear USP
- a new flavour
- True
- True
- same as every stall
- a sugar-free recipe
- True
- a new flavour each week
- True
- not a USP
- lying about a rival
- False
- it is a product
- an unfair way
- True
- delivered to your door
- to set a fair price
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