Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 2.🔍 Which is the odd one out? (a) it has a price (b) made from waste paper (c) personalised with names (d) free name tags
- 3.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) delivered to your door (d) we sell things
- 4.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 5.🔍 Which is the odd one out? (a) a new flavour (b) grabbing their spot (c) lying about a rival (d) copying a rival’s logo
- 6.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 7.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 8.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 9.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) delivered to your door (d) we have a table
- 10.Which of these is a fair way to compete? (a) posting fake reviews (b) friendlier service (c) copying a rival’s logo (d) grabbing their spot
- 11.🏪 What is a competitor? (a) a rival seller (b) a supplier (c) your teammate (d) a customer
- 12.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) same as every stall (d) delivered to your door
- 13.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 14.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 15.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 16.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 17.🔍 Which is the odd one out? (a) it is a product (b) we have a table (c) we sell things (d) a sugar-free recipe
- 18.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 19.🔍 Which is the odd one out? (a) made from waste paper (b) ready in five minutes (c) free name tags (d) it is a product
- 20.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 21.🔍 Which is the odd one out? (a) faster service (b) grabbing their spot (c) better quality (d) a cleaner stall
- 22.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 23.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 24.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a rude sign (d) a higher price only
- 25.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) shops get rude (d) they get better choices
- 26.Which of these is not a unique selling point? (a) delivered to your door (b) a sugar-free recipe (c) same as every stall (d) personalised with names
- 27.Which of these is not a unique selling point? (a) ready in five minutes (b) a new flavour each week (c) we have a table (d) a sugar-free recipe
- 28.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) posting fake reviews (d) faster service
- 29.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) a cleaner stall (d) lying about a rival
- 30.🔍 Which is the odd one out? (a) copying a rival’s logo (b) faster service (c) a fair, lower price (d) a cleaner stall
- 31.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 32.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) delivered to your door (d) it is a product
- 33.Which of these is not a unique selling point? (a) personalised with names (b) it is a product (c) free name tags (d) made from waste paper
- 34.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 35.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) lying about a rival (d) a cleaner stall
- 36.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) spreading rumours (d) friendlier service
- 37.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) posting fake reviews (d) faster service
- 38.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) free name tags (d) same as every stall
- 39.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) spreading rumours (d) better quality
- 40.True or false: “we are open” is a clear unique selling point. (a) True (b) False
Answer key
- a fair way to compete
- it has a price
- we sell things
- an unfair way
- a new flavour
- a fair way to compete
- a clear USP
- False
- we have a table
- friendlier service
- a rival seller
- delivered to your door
- True
- a clear USP
- an unfair way
- False
- a sugar-free recipe
- a fair way to compete
- it is a product
- a clear USP
- grabbing their spot
- False
- False
- a unique selling point
- they get better choices
- same as every stall
- we have a table
- faster service
- a cleaner stall
- copying a rival’s logo
- a clear USP
- delivered to your door
- it is a product
- not a USP
- lying about a rival
- friendlier service
- faster service
- free name tags
- spreading rumours
- False
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