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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 81 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
  2. 2.Which of these is an unfair way to compete? (a) faster service (b) copying a rival’s logo (c) a cleaner stall (d) friendlier service
  3. 3.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
  4. 4.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a rude sign (d) a louder voice
  5. 5.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
  6. 6.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
  7. 7.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
  8. 8.🔍 Which is the odd one out? (a) we have a table (b) we sell things (c) ready in five minutes (d) same as every stall
  9. 9.🔍 Which is the odd one out? (a) better quality (b) a cleaner stall (c) friendlier service (d) lying about a rival
  10. 10.Which of these is not a unique selling point? (a) personalised with names (b) it is a product (c) delivered to your door (d) made from waste paper
  11. 11.Which of these is an unfair way to compete? (a) friendlier service (b) a new flavour (c) posting fake reviews (d) a fair, lower price
  12. 12.🏪 What is a competitor? (a) a rival seller (b) a supplier (c) a customer (d) your teammate
  13. 13.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
  14. 14.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
  15. 15.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
  16. 16.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
  17. 17.Which of these is a fair way to compete? (a) breaking their sign (b) friendlier service (c) lying about a rival (d) posting fake reviews
  18. 18.Which of these is not a unique selling point? (a) same as every stall (b) personalised with names (c) free name tags (d) ready in five minutes
  19. 19.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) a new flavour (d) spreading rumours
  20. 20.🔍 Which is the odd one out? (a) a new flavour (b) better quality (c) grabbing their spot (d) faster service
  21. 21.🔍 Which is the odd one out? (a) a new flavour each week (b) a sugar-free recipe (c) made from waste paper (d) it has a price
  22. 22.Which of these is not a unique selling point? (a) ready in five minutes (b) delivered to your door (c) personalised with names (d) we have a table
  23. 23.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) breaking their sign (d) faster service
  24. 24.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
  25. 25.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
  26. 26.Which of these is a fair way to compete? (a) a cleaner stall (b) posting fake reviews (c) copying a rival’s logo (d) spreading rumours
  27. 27.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) pick a random word (d) skip it
  28. 28.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) better quality (d) lying about a rival
  29. 29.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) delivered to your door (d) we sell things
  30. 30.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
  31. 31.🔍 Which is the odd one out? (a) delivered to your door (b) it is a product (c) we sell things (d) it has a price
  32. 32.Which of these is not a unique selling point? (a) personalised with names (b) free name tags (c) it has a price (d) a sugar-free recipe
  33. 33.🔍 Which is the odd one out? (a) delivered to your door (b) free name tags (c) same as every stall (d) a sugar-free recipe
  34. 34.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
  35. 35.🔍 Which is the odd one out? (a) a new flavour each week (b) it is a product (c) free name tags (d) personalised with names
  36. 36.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
  37. 37.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
  38. 38.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
  39. 39.Which of these is not a unique selling point? (a) made from waste paper (b) a sugar-free recipe (c) we sell things (d) ready in five minutes
  40. 40.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP

Answer key

  1. a fair way to compete
  2. copying a rival’s logo
  3. not a USP
  4. a unique selling point
  5. True
  6. False
  7. an unfair way
  8. ready in five minutes
  9. lying about a rival
  10. it is a product
  11. posting fake reviews
  12. a rival seller
  13. a fair way to compete
  14. a clear USP
  15. a fair way to compete
  16. False
  17. friendlier service
  18. same as every stall
  19. spreading rumours
  20. grabbing their spot
  21. it has a price
  22. we have a table
  23. faster service
  24. True
  25. an unfair way
  26. a cleaner stall
  27. ask what buyers miss
  28. better quality
  29. delivered to your door
  30. a clear USP
  31. delivered to your door
  32. it has a price
  33. same as every stall
  34. an unfair way
  35. it is a product
  36. not a USP
  37. an unfair way
  38. not a USP
  39. we sell things
  40. a clear USP

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