Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 2.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 3.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) better quality (d) faster service
- 4.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 5.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 6.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 7.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) free name tags (d) it is a product
- 8.Which of these is not a unique selling point? (a) made from waste paper (b) personalised with names (c) same as every stall (d) a sugar-free recipe
- 9.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 10.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) a new flavour (d) lying about a rival
- 11.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 12.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) lying about a rival (d) better quality
- 13.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 14.Which of these is a fair way to compete? (a) grabbing their spot (b) better quality (c) lying about a rival (d) breaking their sign
- 15.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) we sell things (d) ready in five minutes
- 16.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) a new flavour each week (d) we have a table
- 17.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a unique selling point (d) a higher price only
- 18.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 19.🔍 Which is the odd one out? (a) lying about a rival (b) faster service (c) a cleaner stall (d) a fair, lower price
- 20.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 21.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to close them down (d) to complain
- 22.Which of these is a fair way to compete? (a) a cleaner stall (b) spreading rumours (c) copying a rival’s logo (d) lying about a rival
- 23.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 24.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 25.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) personalised with names (d) we have a table
- 26.🔍 Which is the odd one out? (a) better quality (b) posting fake reviews (c) breaking their sign (d) lying about a rival
- 27.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 28.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 29.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) copying a rival’s logo (d) a new flavour
- 30.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 31.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 32.🔍 Which is the odd one out? (a) ready in five minutes (b) we sell things (c) made from waste paper (d) a new flavour each week
- 33.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) lying about a rival (d) faster service
- 34.🔍 Which is the odd one out? (a) made from waste paper (b) same as every stall (c) personalised with names (d) delivered to your door
- 35.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 36.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) shops get rude (d) prices always rise
- 37.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 38.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 39.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) a sugar-free recipe (d) we are open
- 40.🔍 Which is the odd one out? (a) we have a table (b) made from waste paper (c) delivered to your door (d) a sugar-free recipe
Answer key
- True
- a fair way to compete
- copying a rival’s logo
- not a USP
- False
- False
- free name tags
- same as every stall
- an unfair way
- a new flavour
- a clear USP
- lying about a rival
- a clear USP
- better quality
- we sell things
- a new flavour each week
- a unique selling point
- True
- lying about a rival
- False
- to set a fair price
- a cleaner stall
- not a USP
- True
- personalised with names
- better quality
- False
- a clear USP
- copying a rival’s logo
- a fair way to compete
- a clear USP
- we sell things
- faster service
- same as every stall
- a clear USP
- they get better choices
- an unfair way
- a fair way to compete
- a sugar-free recipe
- we have a table
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