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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 811 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
  2. 2.🔍 Which is the odd one out? (a) a fair, lower price (b) spreading rumours (c) faster service (d) friendlier service
  3. 3.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
  4. 4.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) copying a rival’s logo (d) better quality
  5. 5.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
  6. 6.Which of these is not a unique selling point? (a) free name tags (b) a new flavour each week (c) ready in five minutes (d) it is a product
  7. 7.🔍 Which is the odd one out? (a) copying a rival’s logo (b) posting fake reviews (c) lying about a rival (d) better quality
  8. 8.Which of these is an unfair way to compete? (a) faster service (b) copying a rival’s logo (c) a new flavour (d) friendlier service
  9. 9.Which of these is not a unique selling point? (a) free name tags (b) a sugar-free recipe (c) made from waste paper (d) we have a table
  10. 10.Which of these is not a unique selling point? (a) we sell things (b) made from waste paper (c) ready in five minutes (d) free name tags
  11. 11.Which of these is not a unique selling point? (a) made from waste paper (b) it has a price (c) free name tags (d) a new flavour each week
  12. 12.🛍️ Why is competition good for customers? (a) they get better choices (b) prices always rise (c) it is not good (d) shops get rude
  13. 13.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
  14. 14.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a higher price only (d) a rude sign
  15. 15.True or false: “we are open” is not a unique selling point. (a) False (b) True
  16. 16.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) your teammate (d) a customer
  17. 17.🧪 How can you find a USP? (a) ask what buyers miss (b) skip it (c) pick a random word (d) copy the rival exactly
  18. 18.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
  19. 19.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) we are open (d) ready in five minutes
  20. 20.Which of these is a clear unique selling point? (a) same as every stall (b) a new flavour each week (c) it has a price (d) we sell things
  21. 21.🔍 Which is the odd one out? (a) a cleaner stall (b) posting fake reviews (c) friendlier service (d) a fair, lower price
  22. 22.🔍 Which is the odd one out? (a) lying about a rival (b) friendlier service (c) better quality (d) a cleaner stall
  23. 23.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
  24. 24.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) posting fake reviews (d) friendlier service
  25. 25.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
  26. 26.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a fair, lower price (c) lying about a rival (d) breaking their sign
  27. 27.Which of these is an unfair way to compete? (a) friendlier service (b) breaking their sign (c) a fair, lower price (d) a cleaner stall
  28. 28.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
  29. 29.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) personalised with names (d) we sell things
  30. 30.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
  31. 31.🔍 Which is the odd one out? (a) better quality (b) copying a rival’s logo (c) a cleaner stall (d) friendlier service
  32. 32.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
  33. 33.Which of these is a clear unique selling point? (a) free name tags (b) we have a table (c) we are open (d) it has a price
  34. 34.🔍 Which is the odd one out? (a) personalised with names (b) ready in five minutes (c) a new flavour each week (d) it is a product
  35. 35.Which of these is a fair way to compete? (a) lying about a rival (b) posting fake reviews (c) copying a rival’s logo (d) faster service
  36. 36.🔍 Which is the odd one out? (a) spreading rumours (b) friendlier service (c) posting fake reviews (d) lying about a rival
  37. 37.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) a new flavour each week (d) we sell things
  38. 38.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
  39. 39.Which of these is a fair way to compete? (a) breaking their sign (b) copying a rival’s logo (c) a fair, lower price (d) grabbing their spot
  40. 40.Which of these is a fair way to compete? (a) friendlier service (b) spreading rumours (c) lying about a rival (d) posting fake reviews

Answer key

  1. a clear USP
  2. spreading rumours
  3. not a USP
  4. better quality
  5. a clear USP
  6. it is a product
  7. better quality
  8. copying a rival’s logo
  9. we have a table
  10. we sell things
  11. it has a price
  12. they get better choices
  13. not a USP
  14. a unique selling point
  15. True
  16. a rival seller
  17. ask what buyers miss
  18. a fair way to compete
  19. we are open
  20. a new flavour each week
  21. posting fake reviews
  22. lying about a rival
  23. True
  24. posting fake reviews
  25. False
  26. a fair, lower price
  27. breaking their sign
  28. an unfair way
  29. personalised with names
  30. an unfair way
  31. copying a rival’s logo
  32. False
  33. free name tags
  34. it is a product
  35. faster service
  36. friendlier service
  37. a new flavour each week
  38. a clear USP
  39. a fair, lower price
  40. friendlier service

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