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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 814 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
  2. 2.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
  3. 3.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
  4. 4.🔍 Which is the odd one out? (a) spreading rumours (b) posting fake reviews (c) friendlier service (d) copying a rival’s logo
  5. 5.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
  6. 6.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) a cleaner stall (d) copying a rival’s logo
  7. 7.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
  8. 8.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
  9. 9.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
  10. 10.Which of these is an unfair way to compete? (a) a new flavour (b) friendlier service (c) a fair, lower price (d) copying a rival’s logo
  11. 11.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
  12. 12.🔍 Which is the odd one out? (a) it has a price (b) ready in five minutes (c) it is a product (d) we are open
  13. 13.🔍 Which is the odd one out? (a) a sugar-free recipe (b) personalised with names (c) free name tags (d) it has a price
  14. 14.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
  15. 15.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) we are open (d) made from waste paper
  16. 16.Which of these is not a unique selling point? (a) delivered to your door (b) a new flavour each week (c) it is a product (d) a sugar-free recipe
  17. 17.True or false: “we are open” is not a unique selling point. (a) True (b) False
  18. 18.🔍 Which is the odd one out? (a) we are open (b) it is a product (c) made from waste paper (d) we sell things
  19. 19.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) a new flavour each week (d) same as every stall
  20. 20.🔍 Which is the odd one out? (a) delivered to your door (b) ready in five minutes (c) same as every stall (d) personalised with names
  21. 21.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) a new flavour each week (d) same as every stall
  22. 22.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
  23. 23.🔍 Which is the odd one out? (a) spreading rumours (b) better quality (c) copying a rival’s logo (d) posting fake reviews
  24. 24.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
  25. 25.🔍 Which is the odd one out? (a) a new flavour each week (b) we sell things (c) same as every stall (d) we are open
  26. 26.Which of these is not a unique selling point? (a) delivered to your door (b) a new flavour each week (c) it has a price (d) a sugar-free recipe
  27. 27.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
  28. 28.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
  29. 29.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
  30. 30.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) made from waste paper (d) we are open
  31. 31.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we have a table (c) delivered to your door (d) a new flavour each week
  32. 32.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
  33. 33.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
  34. 34.Which of these is a clear unique selling point? (a) we sell things (b) delivered to your door (c) it is a product (d) same as every stall
  35. 35.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) spreading rumours (d) a cleaner stall
  36. 36.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
  37. 37.🔍 Which is the odd one out? (a) delivered to your door (b) it is a product (c) free name tags (d) made from waste paper
  38. 38.Which of these is not a unique selling point? (a) personalised with names (b) delivered to your door (c) we sell things (d) free name tags
  39. 39.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
  40. 40.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP

Answer key

  1. a rival seller
  2. not a USP
  3. not a USP
  4. friendlier service
  5. not a USP
  6. a cleaner stall
  7. a clear USP
  8. an unfair way
  9. a clear USP
  10. copying a rival’s logo
  11. a fair way to compete
  12. ready in five minutes
  13. it has a price
  14. False
  15. made from waste paper
  16. it is a product
  17. True
  18. made from waste paper
  19. a new flavour each week
  20. same as every stall
  21. same as every stall
  22. False
  23. better quality
  24. a clear USP
  25. a new flavour each week
  26. it has a price
  27. a fair way to compete
  28. a unique selling point
  29. False
  30. we are open
  31. we have a table
  32. a clear USP
  33. a fair way to compete
  34. delivered to your door
  35. spreading rumours
  36. False
  37. it is a product
  38. we sell things
  39. a clear USP
  40. a clear USP

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