Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 2.🔍 Which is the odd one out? (a) faster service (b) a cleaner stall (c) better quality (d) copying a rival’s logo
- 3.🏪 What is a competitor? (a) a supplier (b) a customer (c) your teammate (d) a rival seller
- 4.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 5.🔍 Which is the odd one out? (a) we have a table (b) it has a price (c) delivered to your door (d) it is a product
- 6.Which of these is an unfair way to compete? (a) better quality (b) breaking their sign (c) friendlier service (d) faster service
- 7.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 8.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) faster service (d) copying a rival’s logo
- 9.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) pick a random word (d) ask what buyers miss
- 10.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) prices always rise (d) shops get rude
- 11.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) ready in five minutes (d) it is a product
- 12.Which of these is a clear unique selling point? (a) free name tags (b) we are open (c) it has a price (d) same as every stall
- 13.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) grabbing their spot (d) faster service
- 14.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) grabbing their spot (d) a cleaner stall
- 15.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 16.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) a new flavour each week (d) we have a table
- 17.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 18.Which of these is a fair way to compete? (a) lying about a rival (b) faster service (c) grabbing their spot (d) copying a rival’s logo
- 19.🔍 Which is the odd one out? (a) free name tags (b) ready in five minutes (c) delivered to your door (d) we have a table
- 20.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) spreading rumours (d) a new flavour
- 21.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 22.Which of these is not a unique selling point? (a) a sugar-free recipe (b) personalised with names (c) we sell things (d) delivered to your door
- 23.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) made from waste paper (d) we are open
- 24.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 25.🔍 Which is the odd one out? (a) it is a product (b) same as every stall (c) personalised with names (d) we have a table
- 26.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 27.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 28.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) a cleaner stall (d) copying a rival’s logo
- 29.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 30.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 31.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 32.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) delivered to your door (d) it has a price
- 33.🔍 Which is the odd one out? (a) it has a price (b) delivered to your door (c) ready in five minutes (d) free name tags
- 34.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 35.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a rude sign (d) a unique selling point
- 36.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) it has a price (d) a new flavour each week
- 37.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 38.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 39.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 40.Which of these is an unfair way to compete? (a) faster service (b) posting fake reviews (c) better quality (d) friendlier service
Answer key
- not a USP
- copying a rival’s logo
- a rival seller
- True
- delivered to your door
- breaking their sign
- a fair way to compete
- copying a rival’s logo
- ask what buyers miss
- they get better choices
- it is a product
- free name tags
- grabbing their spot
- grabbing their spot
- not a USP
- a new flavour each week
- a fair way to compete
- faster service
- we have a table
- spreading rumours
- an unfair way
- we sell things
- made from waste paper
- a fair way to compete
- personalised with names
- an unfair way
- not a USP
- a cleaner stall
- True
- not a USP
- a fair way to compete
- it has a price
- it has a price
- a clear USP
- a unique selling point
- a new flavour each week
- an unfair way
- True
- False
- posting fake reviews
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