Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) pick a random word (d) copy the rival exactly
- 2.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 3.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 4.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 5.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 6.🔍 Which is the odd one out? (a) lying about a rival (b) a fair, lower price (c) copying a rival’s logo (d) breaking their sign
- 7.🔍 Which is the odd one out? (a) it is a product (b) ready in five minutes (c) personalised with names (d) delivered to your door
- 8.🔍 Which is the odd one out? (a) better quality (b) lying about a rival (c) posting fake reviews (d) breaking their sign
- 9.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) a cleaner stall (d) lying about a rival
- 10.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 11.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) friendlier service (d) spreading rumours
- 12.🔍 Which is the odd one out? (a) same as every stall (b) a sugar-free recipe (c) it is a product (d) we are open
- 13.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 14.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 15.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 16.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) friendlier service (d) spreading rumours
- 17.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) a customer (d) your teammate
- 18.🔍 Which is the odd one out? (a) better quality (b) a fair, lower price (c) grabbing their spot (d) a cleaner stall
- 19.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 20.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 21.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) it has a price (d) a new flavour each week
- 22.Which of these is a clear unique selling point? (a) it has a price (b) personalised with names (c) it is a product (d) we have a table
- 23.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) breaking their sign (d) friendlier service
- 24.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 25.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 26.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it has a price (c) ready in five minutes (d) made from waste paper
- 27.Which of these is a fair way to compete? (a) better quality (b) lying about a rival (c) breaking their sign (d) spreading rumours
- 28.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a rude sign (c) a louder voice (d) a unique selling point
- 29.Which of these is a fair way to compete? (a) breaking their sign (b) grabbing their spot (c) a fair, lower price (d) spreading rumours
- 30.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 31.Which of these is not a unique selling point? (a) ready in five minutes (b) a new flavour each week (c) it has a price (d) free name tags
- 32.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to complain (d) to close them down
- 33.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 34.🔍 Which is the odd one out? (a) a new flavour (b) posting fake reviews (c) faster service (d) friendlier service
- 35.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) grabbing their spot (d) faster service
- 36.🔍 Which is the odd one out? (a) delivered to your door (b) we are open (c) a new flavour each week (d) free name tags
- 37.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 38.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) a new flavour each week (d) we sell things
- 39.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 40.Which of these is not a unique selling point? (a) we have a table (b) personalised with names (c) a new flavour each week (d) delivered to your door
Answer key
- ask what buyers miss
- an unfair way
- a fair way to compete
- True
- a clear USP
- a fair, lower price
- it is a product
- better quality
- a cleaner stall
- an unfair way
- friendlier service
- a sugar-free recipe
- not a USP
- a clear USP
- False
- spreading rumours
- a rival seller
- grabbing their spot
- False
- an unfair way
- a new flavour each week
- personalised with names
- friendlier service
- True
- True
- it has a price
- better quality
- a unique selling point
- a fair, lower price
- False
- it has a price
- to set a fair price
- a fair way to compete
- posting fake reviews
- grabbing their spot
- we are open
- True
- we sell things
- a clear USP
- we have a table
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