Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 2.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 3.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) it is a product (d) a sugar-free recipe
- 4.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 5.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 6.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 7.🔍 Which is the odd one out? (a) same as every stall (b) we have a table (c) it has a price (d) ready in five minutes
- 8.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 9.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) skip it (d) copy the rival exactly
- 10.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 11.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 12.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 13.🔍 Which is the odd one out? (a) it has a price (b) a new flavour each week (c) we have a table (d) same as every stall
- 14.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) a sugar-free recipe (d) it is a product
- 15.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 16.Which of these is not a unique selling point? (a) free name tags (b) made from waste paper (c) we sell things (d) a sugar-free recipe
- 17.🔍 Which is the odd one out? (a) we are open (b) a sugar-free recipe (c) delivered to your door (d) a new flavour each week
- 18.Which of these is a clear unique selling point? (a) it is a product (b) a new flavour each week (c) we have a table (d) we sell things
- 19.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 20.Which of these is a clear unique selling point? (a) free name tags (b) same as every stall (c) it has a price (d) it is a product
- 21.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
- 22.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 23.Which of these is a fair way to compete? (a) a cleaner stall (b) breaking their sign (c) grabbing their spot (d) copying a rival’s logo
- 24.🏪 What is a competitor? (a) a rival seller (b) a supplier (c) your teammate (d) a customer
- 25.🔍 Which is the odd one out? (a) a new flavour each week (b) same as every stall (c) delivered to your door (d) personalised with names
- 26.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 27.🔍 Which is the odd one out? (a) better quality (b) grabbing their spot (c) spreading rumours (d) posting fake reviews
- 28.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 29.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) breaking their sign (d) friendlier service
- 30.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 31.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) copying a rival’s logo (d) faster service
- 32.Which of these is a fair way to compete? (a) breaking their sign (b) posting fake reviews (c) spreading rumours (d) a fair, lower price
- 33.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 34.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 35.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 36.Which of these is an unfair way to compete? (a) a new flavour (b) a cleaner stall (c) friendlier service (d) posting fake reviews
- 37.🔍 Which is the odd one out? (a) ready in five minutes (b) it has a price (c) made from waste paper (d) a new flavour each week
- 38.🔍 Which is the odd one out? (a) better quality (b) grabbing their spot (c) a cleaner stall (d) a fair, lower price
- 39.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 40.Which of these is a clear unique selling point? (a) same as every stall (b) it has a price (c) we are open (d) a sugar-free recipe
Answer key
- an unfair way
- an unfair way
- it is a product
- a fair way to compete
- a fair way to compete
- an unfair way
- ready in five minutes
- a fair way to compete
- ask what buyers miss
- a clear USP
- True
- not a USP
- a new flavour each week
- it is a product
- not a USP
- we sell things
- we are open
- a new flavour each week
- not a USP
- free name tags
- they get better choices
- False
- a cleaner stall
- a rival seller
- same as every stall
- True
- better quality
- a fair way to compete
- friendlier service
- False
- copying a rival’s logo
- a fair, lower price
- True
- an unfair way
- an unfair way
- posting fake reviews
- it has a price
- grabbing their spot
- a fair way to compete
- a sugar-free recipe
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