Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) ready in five minutes (b) it has a price (c) we have a table (d) it is a product
- 2.🔍 Which is the odd one out? (a) we sell things (b) free name tags (c) a sugar-free recipe (d) ready in five minutes
- 3.Which of these is a clear unique selling point? (a) it has a price (b) personalised with names (c) we sell things (d) we have a table
- 4.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) copying a rival’s logo (d) better quality
- 5.🔍 Which is the odd one out? (a) personalised with names (b) ready in five minutes (c) it is a product (d) free name tags
- 6.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 7.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) friendlier service (d) lying about a rival
- 8.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 9.Which of these is a clear unique selling point? (a) it is a product (b) delivered to your door (c) we are open (d) same as every stall
- 10.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 11.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 12.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 13.🔍 Which is the odd one out? (a) faster service (b) a fair, lower price (c) better quality (d) grabbing their spot
- 14.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 15.🔍 Which is the odd one out? (a) posting fake reviews (b) breaking their sign (c) copying a rival’s logo (d) a new flavour
- 16.🛍️ Why is competition good for customers? (a) shops get rude (b) they get better choices (c) it is not good (d) prices always rise
- 17.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 18.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a rude sign (c) a louder voice (d) a higher price only
- 19.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) it has a price (d) personalised with names
- 20.🧪 How can you find a USP? (a) copy the rival exactly (b) ask what buyers miss (c) pick a random word (d) skip it
- 21.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) we are open (d) free name tags
- 22.Which of these is a clear unique selling point? (a) a new flavour each week (b) we are open (c) it is a product (d) we sell things
- 23.Which of these is an unfair way to compete? (a) faster service (b) a cleaner stall (c) friendlier service (d) lying about a rival
- 24.🔍 Which is the odd one out? (a) posting fake reviews (b) better quality (c) friendlier service (d) a cleaner stall
- 25.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) same as every stall (d) free name tags
- 26.🔍 Which is the odd one out? (a) breaking their sign (b) a fair, lower price (c) lying about a rival (d) grabbing their spot
- 27.Which of these is not a unique selling point? (a) same as every stall (b) ready in five minutes (c) personalised with names (d) free name tags
- 28.🔍 Which is the odd one out? (a) a fair, lower price (b) better quality (c) a cleaner stall (d) breaking their sign
- 29.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) your teammate (d) a customer
- 30.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 31.Which of these is not a unique selling point? (a) a new flavour each week (b) we sell things (c) delivered to your door (d) ready in five minutes
- 32.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 33.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to close them down (d) to complain
- 34.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 35.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 36.Which of these is a clear unique selling point? (a) we are open (b) same as every stall (c) ready in five minutes (d) we have a table
- 37.🔍 Which is the odd one out? (a) lying about a rival (b) spreading rumours (c) faster service (d) posting fake reviews
- 38.Which of these is not a unique selling point? (a) delivered to your door (b) we are open (c) a sugar-free recipe (d) free name tags
- 39.🔍 Which is the odd one out? (a) ready in five minutes (b) a new flavour each week (c) delivered to your door (d) we have a table
- 40.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
Answer key
- ready in five minutes
- we sell things
- personalised with names
- better quality
- it is a product
- False
- friendlier service
- a clear USP
- delivered to your door
- True
- an unfair way
- an unfair way
- grabbing their spot
- True
- a new flavour
- they get better choices
- not a USP
- a unique selling point
- it has a price
- ask what buyers miss
- we are open
- a new flavour each week
- lying about a rival
- posting fake reviews
- free name tags
- a fair, lower price
- same as every stall
- breaking their sign
- a rival seller
- False
- we sell things
- False
- to set a fair price
- not a USP
- a clear USP
- ready in five minutes
- faster service
- we are open
- we have a table
- True
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