Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 2.Which of these is not a unique selling point? (a) a new flavour each week (b) it has a price (c) a sugar-free recipe (d) ready in five minutes
- 3.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) ask what buyers miss (d) skip it
- 4.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) same as every stall (d) made from waste paper
- 5.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 6.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 7.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) personalised with names (d) we are open
- 8.🔍 Which is the odd one out? (a) made from waste paper (b) it is a product (c) we have a table (d) same as every stall
- 9.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) we sell things (d) free name tags
- 10.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
- 11.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) a fair, lower price (d) posting fake reviews
- 12.Which of these is a clear unique selling point? (a) it has a price (b) personalised with names (c) it is a product (d) we sell things
- 13.🔍 Which is the odd one out? (a) posting fake reviews (b) faster service (c) a cleaner stall (d) friendlier service
- 14.Which of these is an unfair way to compete? (a) better quality (b) copying a rival’s logo (c) faster service (d) a fair, lower price
- 15.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 16.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 17.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) free name tags (d) same as every stall
- 18.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 19.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 20.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 21.Which of these is not a unique selling point? (a) made from waste paper (b) we are open (c) a sugar-free recipe (d) free name tags
- 22.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 23.Which of these is an unfair way to compete? (a) faster service (b) breaking their sign (c) a fair, lower price (d) better quality
- 24.🔍 Which is the odd one out? (a) friendlier service (b) copying a rival’s logo (c) grabbing their spot (d) posting fake reviews
- 25.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 26.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) spreading rumours (d) better quality
- 27.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 28.🔍 Which is the odd one out? (a) breaking their sign (b) spreading rumours (c) lying about a rival (d) a cleaner stall
- 29.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 30.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 31.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) a fair, lower price (d) lying about a rival
- 32.🔍 Which is the odd one out? (a) better quality (b) posting fake reviews (c) copying a rival’s logo (d) lying about a rival
- 33.🔍 Which is the odd one out? (a) a sugar-free recipe (b) free name tags (c) delivered to your door (d) same as every stall
- 34.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to close them down (d) to complain
- 35.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) faster service (d) posting fake reviews
- 36.🔍 Which is the odd one out? (a) it is a product (b) delivered to your door (c) same as every stall (d) we are open
- 37.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 38.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 39.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 40.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) delivered to your door (d) we sell things
Answer key
- not a USP
- it has a price
- ask what buyers miss
- made from waste paper
- False
- a clear USP
- we are open
- made from waste paper
- we sell things
- a unique selling point
- a fair, lower price
- personalised with names
- posting fake reviews
- copying a rival’s logo
- not a USP
- True
- free name tags
- a clear USP
- True
- an unfair way
- we are open
- a fair way to compete
- breaking their sign
- friendlier service
- True
- better quality
- a clear USP
- a cleaner stall
- a clear USP
- an unfair way
- lying about a rival
- better quality
- same as every stall
- to set a fair price
- faster service
- delivered to your door
- a fair way to compete
- False
- a clear USP
- delivered to your door
Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids