Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) it is a product (d) personalised with names
- 2.Which of these is a clear unique selling point? (a) it has a price (b) a sugar-free recipe (c) we are open (d) same as every stall
- 3.True or false: “it is a product” is not a unique selling point. (a) True (b) False
- 4.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) grabbing their spot (d) a new flavour
- 5.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 6.🔍 Which is the odd one out? (a) we are open (b) we have a table (c) we sell things (d) a sugar-free recipe
- 7.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 8.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) better quality (d) breaking their sign
- 9.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a rude sign (d) a unique selling point
- 10.🏪 What is a competitor? (a) a customer (b) a supplier (c) your teammate (d) a rival seller
- 11.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 12.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 13.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) ask what buyers miss (d) copy the rival exactly
- 14.🔍 Which is the odd one out? (a) we are open (b) a new flavour each week (c) free name tags (d) personalised with names
- 15.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) it is a product (d) ready in five minutes
- 16.🔍 Which is the odd one out? (a) copying a rival’s logo (b) better quality (c) friendlier service (d) a cleaner stall
- 17.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) made from waste paper (d) it has a price
- 18.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 19.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) free name tags (d) we sell things
- 20.Which of these is an unfair way to compete? (a) better quality (b) friendlier service (c) faster service (d) breaking their sign
- 21.Which of these is not a unique selling point? (a) delivered to your door (b) ready in five minutes (c) we sell things (d) free name tags
- 22.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 23.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 24.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) breaking their sign (d) friendlier service
- 25.🔍 Which is the odd one out? (a) it has a price (b) made from waste paper (c) a sugar-free recipe (d) a new flavour each week
- 26.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) a new flavour (d) a cleaner stall
- 27.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to copy their sign (d) to set a fair price
- 28.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) posting fake reviews (d) grabbing their spot
- 29.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 30.🔍 Which is the odd one out? (a) made from waste paper (b) we sell things (c) a new flavour each week (d) personalised with names
- 31.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 32.Which of these is a clear unique selling point? (a) delivered to your door (b) we sell things (c) we are open (d) it has a price
- 33.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) breaking their sign (d) faster service
- 34.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 35.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) they get better choices (d) prices always rise
- 36.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 37.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 38.🔍 Which is the odd one out? (a) it has a price (b) we sell things (c) delivered to your door (d) same as every stall
- 39.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) we sell things (d) a new flavour each week
- 40.🔍 Which is the odd one out? (a) a fair, lower price (b) grabbing their spot (c) lying about a rival (d) breaking their sign
Answer key
- personalised with names
- a sugar-free recipe
- True
- grabbing their spot
- not a USP
- a sugar-free recipe
- False
- better quality
- a unique selling point
- a rival seller
- an unfair way
- a fair way to compete
- ask what buyers miss
- we are open
- ready in five minutes
- copying a rival’s logo
- made from waste paper
- a fair way to compete
- free name tags
- breaking their sign
- we sell things
- a clear USP
- a fair way to compete
- friendlier service
- it has a price
- lying about a rival
- to set a fair price
- a cleaner stall
- False
- we sell things
- False
- delivered to your door
- faster service
- a fair way to compete
- they get better choices
- False
- True
- delivered to your door
- a new flavour each week
- a fair, lower price
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