Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) free name tags (d) it has a price
- 2.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 3.🏪 What is a competitor? (a) a customer (b) a rival seller (c) your teammate (d) a supplier
- 4.🔍 Which is the odd one out? (a) it is a product (b) personalised with names (c) we have a table (d) same as every stall
- 5.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) a sugar-free recipe (d) it has a price
- 6.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 7.🔍 Which is the odd one out? (a) we sell things (b) we have a table (c) free name tags (d) we are open
- 8.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 9.Which of these is not a unique selling point? (a) free name tags (b) same as every stall (c) a new flavour each week (d) delivered to your door
- 10.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) a sugar-free recipe (d) same as every stall
- 11.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a unique selling point (d) a rude sign
- 12.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 13.Which of these is a fair way to compete? (a) a cleaner stall (b) lying about a rival (c) copying a rival’s logo (d) spreading rumours
- 14.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 15.🔍 Which is the odd one out? (a) a cleaner stall (b) better quality (c) breaking their sign (d) faster service
- 16.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 17.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 18.🔍 Which is the odd one out? (a) faster service (b) better quality (c) a fair, lower price (d) lying about a rival
- 19.🔍 Which is the odd one out? (a) grabbing their spot (b) spreading rumours (c) copying a rival’s logo (d) faster service
- 20.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 21.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 22.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) shops get rude (d) they get better choices
- 23.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 24.Which of these is not a unique selling point? (a) it is a product (b) free name tags (c) a new flavour each week (d) delivered to your door
- 25.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 26.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) a fair, lower price (d) spreading rumours
- 27.Which of these is an unfair way to compete? (a) a new flavour (b) breaking their sign (c) a fair, lower price (d) friendlier service
- 28.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 29.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 30.Which of these is a clear unique selling point? (a) ready in five minutes (b) same as every stall (c) we have a table (d) it is a product
- 31.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 32.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 33.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 34.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 35.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) a cleaner stall (d) grabbing their spot
- 36.Which of these is not a unique selling point? (a) a new flavour each week (b) it has a price (c) personalised with names (d) ready in five minutes
- 37.Which of these is a clear unique selling point? (a) we are open (b) made from waste paper (c) we have a table (d) it has a price
- 38.Which of these is an unfair way to compete? (a) posting fake reviews (b) a fair, lower price (c) better quality (d) friendlier service
- 39.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 40.Which of these is an unfair way to compete? (a) a new flavour (b) faster service (c) better quality (d) lying about a rival
Answer key
- free name tags
- not a USP
- a rival seller
- personalised with names
- a sugar-free recipe
- not a USP
- free name tags
- False
- same as every stall
- a sugar-free recipe
- a unique selling point
- a clear USP
- a cleaner stall
- False
- breaking their sign
- a clear USP
- not a USP
- lying about a rival
- faster service
- a clear USP
- not a USP
- they get better choices
- not a USP
- it is a product
- False
- a fair, lower price
- breaking their sign
- False
- an unfair way
- ready in five minutes
- an unfair way
- False
- False
- an unfair way
- grabbing their spot
- it has a price
- made from waste paper
- posting fake reviews
- True
- lying about a rival
Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids