Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 2.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 3.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 4.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) shops get rude (d) prices always rise
- 5.Which of these is a clear unique selling point? (a) it has a price (b) it is a product (c) made from waste paper (d) we have a table
- 6.Which of these is a clear unique selling point? (a) personalised with names (b) we are open (c) it has a price (d) it is a product
- 7.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 8.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 9.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to complain (d) to close them down
- 10.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 11.🔍 Which is the odd one out? (a) grabbing their spot (b) a fair, lower price (c) breaking their sign (d) lying about a rival
- 12.🔍 Which is the odd one out? (a) made from waste paper (b) a new flavour each week (c) a sugar-free recipe (d) it has a price
- 13.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 14.🔍 Which is the odd one out? (a) same as every stall (b) it has a price (c) we have a table (d) made from waste paper
- 15.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 16.Which of these is an unfair way to compete? (a) better quality (b) lying about a rival (c) faster service (d) a fair, lower price
- 17.Which of these is a fair way to compete? (a) better quality (b) grabbing their spot (c) spreading rumours (d) breaking their sign
- 18.Which of these is not a unique selling point? (a) delivered to your door (b) free name tags (c) personalised with names (d) we have a table
- 19.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 20.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 21.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a higher price only (d) a rude sign
- 22.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 23.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 24.🏪 What is a competitor? (a) a customer (b) a rival seller (c) a supplier (d) your teammate
- 25.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 26.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 27.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 28.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a cleaner stall (c) a new flavour (d) friendlier service
- 29.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 30.Which of these is a clear unique selling point? (a) we are open (b) we have a table (c) a sugar-free recipe (d) it has a price
- 31.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) we have a table (d) ready in five minutes
- 32.🔍 Which is the odd one out? (a) a new flavour (b) breaking their sign (c) friendlier service (d) a fair, lower price
- 33.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 34.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 35.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 36.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) faster service (d) posting fake reviews
- 37.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we sell things (c) ready in five minutes (d) made from waste paper
- 38.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 39.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 40.🔍 Which is the odd one out? (a) we are open (b) we sell things (c) free name tags (d) it has a price
Answer key
- not a USP
- a clear USP
- a clear USP
- they get better choices
- made from waste paper
- personalised with names
- False
- a clear USP
- to set a fair price
- an unfair way
- a fair, lower price
- it has a price
- an unfair way
- made from waste paper
- True
- lying about a rival
- better quality
- we have a table
- False
- a clear USP
- a unique selling point
- False
- True
- a rival seller
- not a USP
- a clear USP
- False
- copying a rival’s logo
- not a USP
- a sugar-free recipe
- ready in five minutes
- breaking their sign
- a fair way to compete
- not a USP
- a clear USP
- faster service
- we sell things
- an unfair way
- a clear USP
- free name tags
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