Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) a cleaner stall (b) a new flavour (c) friendlier service (d) spreading rumours
- 2.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) delivered to your door (d) we are open
- 3.🔍 Which is the odd one out? (a) posting fake reviews (b) faster service (c) better quality (d) a cleaner stall
- 4.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to copy their sign (d) to set a fair price
- 5.🔍 Which is the odd one out? (a) a new flavour (b) lying about a rival (c) a fair, lower price (d) a cleaner stall
- 6.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 7.Which of these is a fair way to compete? (a) lying about a rival (b) posting fake reviews (c) breaking their sign (d) better quality
- 8.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 9.🔍 Which is the odd one out? (a) we have a table (b) free name tags (c) delivered to your door (d) made from waste paper
- 10.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 11.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) made from waste paper (d) same as every stall
- 12.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 13.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 14.Which of these is not a unique selling point? (a) a new flavour each week (b) ready in five minutes (c) we have a table (d) a sugar-free recipe
- 15.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 16.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 17.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 18.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) better quality (d) posting fake reviews
- 19.🏪 What is a competitor? (a) a customer (b) a supplier (c) your teammate (d) a rival seller
- 20.🔍 Which is the odd one out? (a) a fair, lower price (b) faster service (c) better quality (d) spreading rumours
- 21.Which of these is not a unique selling point? (a) personalised with names (b) delivered to your door (c) it is a product (d) free name tags
- 22.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 23.🔍 Which is the odd one out? (a) it is a product (b) made from waste paper (c) a new flavour each week (d) ready in five minutes
- 24.Which of these is a clear unique selling point? (a) it has a price (b) a new flavour each week (c) same as every stall (d) we sell things
- 25.🔍 Which is the odd one out? (a) free name tags (b) delivered to your door (c) made from waste paper (d) we sell things
- 26.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) we are open (d) a sugar-free recipe
- 27.🔍 Which is the odd one out? (a) spreading rumours (b) a cleaner stall (c) copying a rival’s logo (d) lying about a rival
- 28.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 29.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 30.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a higher price only (d) a louder voice
- 31.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) lying about a rival (d) friendlier service
- 32.🔍 Which is the odd one out? (a) ready in five minutes (b) made from waste paper (c) same as every stall (d) a sugar-free recipe
- 33.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) pick a random word (d) ask what buyers miss
- 34.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) grabbing their spot (d) faster service
- 35.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 36.🔍 Which is the odd one out? (a) a new flavour (b) spreading rumours (c) lying about a rival (d) copying a rival’s logo
- 37.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 38.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) personalised with names (d) we have a table
- 39.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 40.Which of these is an unfair way to compete? (a) a cleaner stall (b) grabbing their spot (c) a fair, lower price (d) faster service
Answer key
- spreading rumours
- delivered to your door
- posting fake reviews
- to set a fair price
- lying about a rival
- an unfair way
- better quality
- True
- we have a table
- False
- made from waste paper
- True
- a clear USP
- we have a table
- not a USP
- False
- not a USP
- better quality
- a rival seller
- spreading rumours
- it is a product
- a clear USP
- it is a product
- a new flavour each week
- we sell things
- a sugar-free recipe
- a cleaner stall
- True
- an unfair way
- a unique selling point
- lying about a rival
- same as every stall
- ask what buyers miss
- grabbing their spot
- not a USP
- a new flavour
- True
- personalised with names
- an unfair way
- grabbing their spot
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