Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 2.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 3.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) your teammate (d) a customer
- 4.🔍 Which is the odd one out? (a) we have a table (b) a sugar-free recipe (c) delivered to your door (d) ready in five minutes
- 5.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) posting fake reviews (d) a cleaner stall
- 6.Which of these is a clear unique selling point? (a) it is a product (b) same as every stall (c) we have a table (d) a sugar-free recipe
- 7.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 8.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 9.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 10.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) posting fake reviews (d) faster service
- 11.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a louder voice (d) a higher price only
- 13.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 14.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) we sell things (d) personalised with names
- 15.Which of these is an unfair way to compete? (a) lying about a rival (b) faster service (c) a fair, lower price (d) a new flavour
- 16.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 17.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 18.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 19.🔍 Which is the odd one out? (a) a fair, lower price (b) posting fake reviews (c) copying a rival’s logo (d) lying about a rival
- 20.🔍 Which is the odd one out? (a) faster service (b) better quality (c) grabbing their spot (d) a cleaner stall
- 21.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 22.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
- 23.🔍 Which is the odd one out? (a) a cleaner stall (b) lying about a rival (c) friendlier service (d) faster service
- 24.🔍 Which is the odd one out? (a) a fair, lower price (b) faster service (c) a cleaner stall (d) copying a rival’s logo
- 25.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 26.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) a sugar-free recipe (d) same as every stall
- 27.Which of these is not a unique selling point? (a) we are open (b) a new flavour each week (c) personalised with names (d) free name tags
- 28.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) personalised with names (d) we are open
- 29.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) a fair, lower price (d) spreading rumours
- 30.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) breaking their sign (d) better quality
- 31.Which of these is a fair way to compete? (a) posting fake reviews (b) a fair, lower price (c) copying a rival’s logo (d) breaking their sign
- 32.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) it is a product (d) free name tags
- 33.Which of these is an unfair way to compete? (a) faster service (b) a fair, lower price (c) spreading rumours (d) a new flavour
- 34.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) we have a table (d) made from waste paper
- 35.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it is a product (c) a new flavour each week (d) ready in five minutes
- 36.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 37.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 38.Which of these is a fair way to compete? (a) breaking their sign (b) grabbing their spot (c) spreading rumours (d) faster service
- 39.🔍 Which is the odd one out? (a) better quality (b) a fair, lower price (c) friendlier service (d) breaking their sign
- 40.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) ready in five minutes (d) it is a product
Answer key
- an unfair way
- a clear USP
- a rival seller
- we have a table
- a cleaner stall
- a sugar-free recipe
- a fair way to compete
- a fair way to compete
- True
- posting fake reviews
- an unfair way
- a unique selling point
- True
- personalised with names
- lying about a rival
- True
- not a USP
- a clear USP
- a fair, lower price
- grabbing their spot
- not a USP
- ask what buyers miss
- lying about a rival
- copying a rival’s logo
- False
- same as every stall
- we are open
- we are open
- spreading rumours
- better quality
- a fair, lower price
- free name tags
- spreading rumours
- made from waste paper
- it is a product
- not a USP
- True
- faster service
- breaking their sign
- ready in five minutes
Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids