Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a new flavour (c) friendlier service (d) a cleaner stall
- 2.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) lying about a rival (d) a fair, lower price
- 3.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 4.🔍 Which is the odd one out? (a) ready in five minutes (b) we are open (c) it has a price (d) it is a product
- 5.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 6.🔍 Which is the odd one out? (a) free name tags (b) we are open (c) a new flavour each week (d) ready in five minutes
- 7.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 8.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) ask what buyers miss (d) pick a random word
- 9.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 10.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 11.🔍 Which is the odd one out? (a) personalised with names (b) we sell things (c) it has a price (d) same as every stall
- 12.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) a sugar-free recipe (d) free name tags
- 13.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 14.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 15.Which of these is not a unique selling point? (a) delivered to your door (b) it is a product (c) ready in five minutes (d) personalised with names
- 16.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 17.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to set a fair price (d) to complain
- 18.Which of these is not a unique selling point? (a) a sugar-free recipe (b) personalised with names (c) ready in five minutes (d) it has a price
- 19.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 20.🔍 Which is the odd one out? (a) grabbing their spot (b) copying a rival’s logo (c) better quality (d) breaking their sign
- 21.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 22.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 23.Which of these is not a unique selling point? (a) same as every stall (b) a new flavour each week (c) free name tags (d) a sugar-free recipe
- 24.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 25.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) friendlier service (d) copying a rival’s logo
- 26.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) a customer (d) your teammate
- 27.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) faster service (d) posting fake reviews
- 28.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 29.🔍 Which is the odd one out? (a) posting fake reviews (b) a cleaner stall (c) better quality (d) a new flavour
- 30.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) a fair, lower price (d) grabbing their spot
- 31.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 32.🔍 Which is the odd one out? (a) personalised with names (b) a sugar-free recipe (c) same as every stall (d) ready in five minutes
- 33.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) spreading rumours (d) a cleaner stall
- 34.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) grabbing their spot (d) better quality
- 35.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 36.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) we have a table (d) a sugar-free recipe
- 37.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 38.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 39.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 40.🔍 Which is the odd one out? (a) we sell things (b) a new flavour each week (c) it is a product (d) we are open
Answer key
- copying a rival’s logo
- a fair, lower price
- an unfair way
- ready in five minutes
- True
- we are open
- a fair way to compete
- ask what buyers miss
- a fair way to compete
- True
- personalised with names
- we have a table
- not a USP
- a fair way to compete
- it is a product
- not a USP
- to set a fair price
- it has a price
- a clear USP
- better quality
- True
- not a USP
- same as every stall
- True
- friendlier service
- a rival seller
- posting fake reviews
- a clear USP
- posting fake reviews
- a fair, lower price
- False
- same as every stall
- a cleaner stall
- better quality
- not a USP
- a sugar-free recipe
- they get better choices
- an unfair way
- a clear USP
- a new flavour each week
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