Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) a sugar-free recipe (d) it has a price
- 2.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
- 3.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) a new flavour each week (d) we are open
- 4.🏪 What is a competitor? (a) a customer (b) your teammate (c) a rival seller (d) a supplier
- 5.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 6.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 7.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 8.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) free name tags (d) same as every stall
- 9.Which of these is not a unique selling point? (a) ready in five minutes (b) made from waste paper (c) we have a table (d) free name tags
- 10.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 11.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 12.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 13.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
- 14.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) made from waste paper (d) it is a product
- 15.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to copy their sign (d) to set a fair price
- 16.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) a sugar-free recipe (d) we sell things
- 17.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) made from waste paper (d) ready in five minutes
- 18.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 19.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 20.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 21.🔍 Which is the odd one out? (a) friendlier service (b) copying a rival’s logo (c) posting fake reviews (d) spreading rumours
- 22.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) better quality (d) lying about a rival
- 23.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) ready in five minutes (d) we have a table
- 24.Which of these is not a unique selling point? (a) free name tags (b) a sugar-free recipe (c) a new flavour each week (d) we are open
- 25.Which of these is a clear unique selling point? (a) we sell things (b) personalised with names (c) it has a price (d) same as every stall
- 26.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 27.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) better quality (d) posting fake reviews
- 28.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) posting fake reviews (d) better quality
- 29.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 30.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 31.Which of these is not a unique selling point? (a) free name tags (b) same as every stall (c) a sugar-free recipe (d) a new flavour each week
- 32.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 33.Which of these is an unfair way to compete? (a) a cleaner stall (b) faster service (c) a fair, lower price (d) breaking their sign
- 34.🔍 Which is the odd one out? (a) same as every stall (b) a new flavour each week (c) ready in five minutes (d) free name tags
- 35.Which of these is a fair way to compete? (a) spreading rumours (b) faster service (c) grabbing their spot (d) posting fake reviews
- 36.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 37.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) copying a rival’s logo (d) a cleaner stall
- 38.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) we sell things (d) ready in five minutes
- 39.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 40.🔍 Which is the odd one out? (a) a new flavour (b) spreading rumours (c) lying about a rival (d) posting fake reviews
Answer key
- it has a price
- a unique selling point
- a new flavour each week
- a rival seller
- False
- a fair way to compete
- an unfair way
- free name tags
- we have a table
- a fair way to compete
- False
- a clear USP
- ask what buyers miss
- it is a product
- to set a fair price
- a sugar-free recipe
- we have a table
- not a USP
- a clear USP
- an unfair way
- friendlier service
- better quality
- ready in five minutes
- we are open
- personalised with names
- not a USP
- posting fake reviews
- better quality
- False
- False
- same as every stall
- a clear USP
- breaking their sign
- same as every stall
- faster service
- a clear USP
- copying a rival’s logo
- we sell things
- False
- a new flavour
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