Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) we sell things (b) a sugar-free recipe (c) free name tags (d) personalised with names
- 2.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) we are open (d) personalised with names
- 3.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a rude sign (c) a louder voice (d) a unique selling point
- 4.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 5.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a fair, lower price (c) faster service (d) better quality
- 6.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 7.Which of these is not a unique selling point? (a) free name tags (b) made from waste paper (c) same as every stall (d) delivered to your door
- 8.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) friendlier service (d) grabbing their spot
- 9.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 10.Which of these is an unfair way to compete? (a) better quality (b) friendlier service (c) a cleaner stall (d) lying about a rival
- 11.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) we sell things (d) ready in five minutes
- 12.Which of these is not a unique selling point? (a) delivered to your door (b) a sugar-free recipe (c) ready in five minutes (d) it has a price
- 13.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 14.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 15.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 16.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 17.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 18.🔍 Which is the odd one out? (a) copying a rival’s logo (b) better quality (c) friendlier service (d) a fair, lower price
- 19.Which of these is a fair way to compete? (a) spreading rumours (b) a cleaner stall (c) copying a rival’s logo (d) grabbing their spot
- 20.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 21.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) grabbing their spot (d) a new flavour
- 22.Which of these is not a unique selling point? (a) we sell things (b) ready in five minutes (c) made from waste paper (d) personalised with names
- 23.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a customer (d) a supplier
- 24.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to complain (d) to set a fair price
- 25.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 26.🔍 Which is the odd one out? (a) delivered to your door (b) it has a price (c) we sell things (d) we are open
- 27.🔍 Which is the odd one out? (a) posting fake reviews (b) faster service (c) grabbing their spot (d) lying about a rival
- 28.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 29.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 30.Which of these is an unfair way to compete? (a) grabbing their spot (b) better quality (c) faster service (d) a new flavour
- 31.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) a new flavour each week (d) we have a table
- 32.🔍 Which is the odd one out? (a) a new flavour (b) lying about a rival (c) friendlier service (d) a fair, lower price
- 33.Which of these is not a unique selling point? (a) delivered to your door (b) we are open (c) free name tags (d) a sugar-free recipe
- 34.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) lying about a rival (d) friendlier service
- 35.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
- 36.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) shops get rude (d) prices always rise
- 37.🔍 Which is the odd one out? (a) we are open (b) it has a price (c) it is a product (d) personalised with names
- 38.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 39.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 40.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
Answer key
- we sell things
- we are open
- a unique selling point
- a clear USP
- copying a rival’s logo
- False
- same as every stall
- friendlier service
- True
- lying about a rival
- ready in five minutes
- it has a price
- a fair way to compete
- False
- not a USP
- a clear USP
- True
- copying a rival’s logo
- a cleaner stall
- not a USP
- a new flavour
- we sell things
- a rival seller
- to set a fair price
- a clear USP
- delivered to your door
- faster service
- True
- True
- grabbing their spot
- a new flavour each week
- lying about a rival
- we are open
- friendlier service
- ask what buyers miss
- they get better choices
- personalised with names
- True
- an unfair way
- True
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