Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 2.🔍 Which is the odd one out? (a) ready in five minutes (b) delivered to your door (c) free name tags (d) we sell things
- 3.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a unique selling point (d) a rude sign
- 4.Which of these is a fair way to compete? (a) faster service (b) spreading rumours (c) copying a rival’s logo (d) posting fake reviews
- 5.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 6.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 7.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 8.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 9.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 10.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) better quality (d) lying about a rival
- 11.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 12.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a supplier (d) a customer
- 13.🧪 How can you find a USP? (a) ask what buyers miss (b) skip it (c) pick a random word (d) copy the rival exactly
- 14.🔍 Which is the odd one out? (a) we are open (b) we sell things (c) same as every stall (d) a sugar-free recipe
- 15.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 16.🔍 Which is the odd one out? (a) better quality (b) posting fake reviews (c) lying about a rival (d) grabbing their spot
- 17.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to set a fair price (d) to copy their sign
- 18.Which of these is not a unique selling point? (a) a new flavour each week (b) free name tags (c) a sugar-free recipe (d) same as every stall
- 19.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 20.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) we are open (d) free name tags
- 21.🔍 Which is the odd one out? (a) grabbing their spot (b) faster service (c) a fair, lower price (d) a new flavour
- 22.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 23.Which of these is an unfair way to compete? (a) a fair, lower price (b) lying about a rival (c) faster service (d) a new flavour
- 24.🔍 Which is the odd one out? (a) copying a rival’s logo (b) friendlier service (c) lying about a rival (d) grabbing their spot
- 25.Which of these is not a unique selling point? (a) we sell things (b) ready in five minutes (c) a new flavour each week (d) personalised with names
- 26.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 27.🔍 Which is the odd one out? (a) personalised with names (b) we are open (c) a new flavour each week (d) delivered to your door
- 28.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 29.Which of these is a clear unique selling point? (a) we have a table (b) personalised with names (c) we sell things (d) it is a product
- 30.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 31.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) it has a price (d) a new flavour each week
- 32.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 33.Which of these is a clear unique selling point? (a) we are open (b) same as every stall (c) we have a table (d) a sugar-free recipe
- 34.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 35.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 36.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 37.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) we have a table (d) delivered to your door
- 38.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 39.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 40.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) breaking their sign (d) faster service
Answer key
- a fair way to compete
- we sell things
- a unique selling point
- faster service
- a clear USP
- not a USP
- True
- a fair way to compete
- a fair way to compete
- lying about a rival
- an unfair way
- a rival seller
- ask what buyers miss
- a sugar-free recipe
- a clear USP
- better quality
- to set a fair price
- same as every stall
- an unfair way
- free name tags
- grabbing their spot
- an unfair way
- lying about a rival
- friendlier service
- we sell things
- True
- we are open
- a clear USP
- personalised with names
- True
- it has a price
- a fair way to compete
- a sugar-free recipe
- False
- not a USP
- a fair way to compete
- delivered to your door
- a clear USP
- a clear USP
- breaking their sign
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