Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a fair, lower price (c) friendlier service (d) a new flavour
- 2.🔍 Which is the odd one out? (a) faster service (b) posting fake reviews (c) friendlier service (d) a new flavour
- 3.Which of these is an unfair way to compete? (a) grabbing their spot (b) better quality (c) friendlier service (d) a fair, lower price
- 4.Which of these is not a unique selling point? (a) we are open (b) a sugar-free recipe (c) made from waste paper (d) delivered to your door
- 5.Which of these is a fair way to compete? (a) breaking their sign (b) copying a rival’s logo (c) better quality (d) grabbing their spot
- 6.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 7.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 8.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 9.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) friendlier service (d) posting fake reviews
- 10.Which of these is a clear unique selling point? (a) it is a product (b) same as every stall (c) we are open (d) made from waste paper
- 11.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 12.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 13.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 14.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 15.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 16.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) a cleaner stall (d) breaking their sign
- 17.Which of these is not a unique selling point? (a) a sugar-free recipe (b) free name tags (c) ready in five minutes (d) we sell things
- 18.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 19.🏪 What is a competitor? (a) a customer (b) a supplier (c) your teammate (d) a rival seller
- 20.Which of these is a fair way to compete? (a) lying about a rival (b) spreading rumours (c) faster service (d) grabbing their spot
- 21.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 22.🔍 Which is the odd one out? (a) friendlier service (b) a fair, lower price (c) better quality (d) lying about a rival
- 23.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) we are open (d) a new flavour each week
- 24.🔍 Which is the odd one out? (a) better quality (b) posting fake reviews (c) grabbing their spot (d) spreading rumours
- 25.🔍 Which is the odd one out? (a) ready in five minutes (b) we sell things (c) it is a product (d) same as every stall
- 26.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) a new flavour each week (d) we have a table
- 27.🔍 Which is the odd one out? (a) grabbing their spot (b) a cleaner stall (c) faster service (d) friendlier service
- 28.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 29.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it has a price (c) personalised with names (d) ready in five minutes
- 30.Which of these is a fair way to compete? (a) a new flavour (b) lying about a rival (c) grabbing their spot (d) posting fake reviews
- 31.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 32.🛍️ Why is competition good for customers? (a) shops get rude (b) prices always rise (c) they get better choices (d) it is not good
- 33.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 34.Which of these is not a unique selling point? (a) made from waste paper (b) ready in five minutes (c) personalised with names (d) it is a product
- 35.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 36.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) pick a random word (d) ask what buyers miss
- 37.Which of these is a clear unique selling point? (a) we have a table (b) same as every stall (c) we are open (d) delivered to your door
- 38.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) friendlier service (d) posting fake reviews
- 39.🔍 Which is the odd one out? (a) grabbing their spot (b) a cleaner stall (c) copying a rival’s logo (d) lying about a rival
- 40.🔍 Which is the odd one out? (a) ready in five minutes (b) same as every stall (c) delivered to your door (d) made from waste paper
Answer key
- copying a rival’s logo
- posting fake reviews
- grabbing their spot
- we are open
- better quality
- True
- not a USP
- a clear USP
- friendlier service
- made from waste paper
- True
- a clear USP
- an unfair way
- False
- an unfair way
- a cleaner stall
- we sell things
- a fair way to compete
- a rival seller
- faster service
- an unfair way
- lying about a rival
- a new flavour each week
- better quality
- ready in five minutes
- we have a table
- grabbing their spot
- False
- it has a price
- a new flavour
- not a USP
- they get better choices
- True
- it is a product
- True
- ask what buyers miss
- delivered to your door
- posting fake reviews
- a cleaner stall
- same as every stall
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