Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 2.🔍 Which is the odd one out? (a) breaking their sign (b) a new flavour (c) a fair, lower price (d) better quality
- 3.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 4.🔍 Which is the odd one out? (a) a new flavour each week (b) same as every stall (c) ready in five minutes (d) made from waste paper
- 5.🔍 Which is the odd one out? (a) we sell things (b) we have a table (c) we are open (d) free name tags
- 6.🔍 Which is the odd one out? (a) copying a rival’s logo (b) grabbing their spot (c) lying about a rival (d) a fair, lower price
- 7.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 8.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a unique selling point (d) a louder voice
- 9.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to set a fair price (d) to copy their sign
- 10.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 11.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 12.Which of these is a clear unique selling point? (a) we are open (b) same as every stall (c) ready in five minutes (d) it has a price
- 13.Which of these is not a unique selling point? (a) made from waste paper (b) ready in five minutes (c) it has a price (d) a sugar-free recipe
- 14.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) copying a rival’s logo (d) better quality
- 15.Which of these is a fair way to compete? (a) better quality (b) lying about a rival (c) copying a rival’s logo (d) breaking their sign
- 16.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) friendlier service (d) spreading rumours
- 17.🔍 Which is the odd one out? (a) friendlier service (b) posting fake reviews (c) better quality (d) a fair, lower price
- 18.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 19.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 20.Which of these is a clear unique selling point? (a) free name tags (b) we sell things (c) same as every stall (d) it has a price
- 21.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 22.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) your teammate (d) a customer
- 23.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 24.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) it has a price (d) same as every stall
- 25.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) skip it (d) copy the rival exactly
- 26.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 27.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) delivered to your door (d) we sell things
- 28.Which of these is an unfair way to compete? (a) a cleaner stall (b) better quality (c) copying a rival’s logo (d) friendlier service
- 29.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 30.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 31.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) copying a rival’s logo (d) faster service
- 32.🔍 Which is the odd one out? (a) posting fake reviews (b) faster service (c) grabbing their spot (d) lying about a rival
- 33.🛍️ Why is competition good for customers? (a) prices always rise (b) they get better choices (c) it is not good (d) shops get rude
- 34.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 35.Which of these is an unfair way to compete? (a) friendlier service (b) a new flavour (c) breaking their sign (d) a cleaner stall
- 36.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 37.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) a sugar-free recipe (d) it is a product
- 38.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 39.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) posting fake reviews (d) a fair, lower price
- 40.Which of these is a fair way to compete? (a) a cleaner stall (b) grabbing their spot (c) breaking their sign (d) lying about a rival
Answer key
- False
- breaking their sign
- True
- same as every stall
- free name tags
- a fair, lower price
- an unfair way
- a unique selling point
- to set a fair price
- True
- a fair way to compete
- ready in five minutes
- it has a price
- better quality
- better quality
- friendlier service
- posting fake reviews
- not a USP
- a fair way to compete
- free name tags
- a clear USP
- a rival seller
- not a USP
- delivered to your door
- ask what buyers miss
- a clear USP
- we sell things
- copying a rival’s logo
- False
- a fair way to compete
- faster service
- faster service
- they get better choices
- True
- breaking their sign
- a fair way to compete
- it is a product
- True
- a fair, lower price
- a cleaner stall
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