Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) better quality (b) spreading rumours (c) friendlier service (d) a fair, lower price
- 2.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) we sell things (d) free name tags
- 3.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) we have a table (d) delivered to your door
- 4.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 5.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 6.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 7.Which of these is a clear unique selling point? (a) ready in five minutes (b) we sell things (c) it is a product (d) we are open
- 8.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) copying a rival’s logo (d) a fair, lower price
- 9.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 10.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 11.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) posting fake reviews (d) a new flavour
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a louder voice (d) a higher price only
- 13.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 14.🔍 Which is the odd one out? (a) better quality (b) grabbing their spot (c) a fair, lower price (d) friendlier service
- 15.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) ready in five minutes (d) we sell things
- 16.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) we have a table (c) it is a product (d) it has a price
- 17.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 18.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 19.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to set a fair price (d) to close them down
- 20.🔍 Which is the odd one out? (a) friendlier service (b) grabbing their spot (c) breaking their sign (d) copying a rival’s logo
- 21.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 22.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 23.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a fair, lower price (c) spreading rumours (d) breaking their sign
- 24.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 25.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 26.🏪 What is a competitor? (a) a rival seller (b) a customer (c) a supplier (d) your teammate
- 27.Which of these is a fair way to compete? (a) breaking their sign (b) grabbing their spot (c) better quality (d) copying a rival’s logo
- 28.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 29.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 30.Which of these is not a unique selling point? (a) delivered to your door (b) we are open (c) a new flavour each week (d) personalised with names
- 31.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 32.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) we are open (d) a new flavour each week
- 33.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) a new flavour each week (d) it is a product
- 34.🧪 How can you find a USP? (a) copy the rival exactly (b) ask what buyers miss (c) skip it (d) pick a random word
- 35.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a new flavour (c) spreading rumours (d) lying about a rival
- 36.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) better quality (d) breaking their sign
- 37.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) same as every stall (d) personalised with names
- 38.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 39.🔍 Which is the odd one out? (a) ready in five minutes (b) same as every stall (c) a sugar-free recipe (d) delivered to your door
- 40.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) delivered to your door (d) it has a price
Answer key
- spreading rumours
- free name tags
- delivered to your door
- a clear USP
- False
- False
- ready in five minutes
- copying a rival’s logo
- True
- a clear USP
- posting fake reviews
- a unique selling point
- False
- grabbing their spot
- ready in five minutes
- a sugar-free recipe
- a clear USP
- a clear USP
- to set a fair price
- friendlier service
- not a USP
- True
- a fair, lower price
- False
- an unfair way
- a rival seller
- better quality
- True
- a fair way to compete
- we are open
- False
- a new flavour each week
- a new flavour each week
- ask what buyers miss
- a new flavour
- better quality
- personalised with names
- False
- same as every stall
- it has a price
Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids