Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
- 2.Which of these is an unfair way to compete? (a) a cleaner stall (b) a fair, lower price (c) breaking their sign (d) faster service
- 3.🔍 Which is the odd one out? (a) delivered to your door (b) ready in five minutes (c) personalised with names (d) it has a price
- 4.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 5.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to copy their sign (d) to complain
- 6.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) copying a rival’s logo (d) friendlier service
- 7.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 8.🏪 What is a competitor? (a) a rival seller (b) a customer (c) your teammate (d) a supplier
- 9.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 10.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) spreading rumours (d) better quality
- 11.Which of these is a fair way to compete? (a) a fair, lower price (b) lying about a rival (c) grabbing their spot (d) copying a rival’s logo
- 12.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 13.🔍 Which is the odd one out? (a) a cleaner stall (b) posting fake reviews (c) spreading rumours (d) lying about a rival
- 14.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) made from waste paper (d) same as every stall
- 15.🔍 Which is the odd one out? (a) grabbing their spot (b) a cleaner stall (c) friendlier service (d) a fair, lower price
- 16.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) a sugar-free recipe (d) it has a price
- 17.Which of these is not a unique selling point? (a) it is a product (b) personalised with names (c) ready in five minutes (d) a sugar-free recipe
- 18.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) a sugar-free recipe (d) we sell things
- 19.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) made from waste paper (d) we are open
- 20.Which of these is an unfair way to compete? (a) lying about a rival (b) better quality (c) friendlier service (d) faster service
- 21.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) ready in five minutes (d) we sell things
- 22.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 23.🔍 Which is the odd one out? (a) spreading rumours (b) friendlier service (c) lying about a rival (d) breaking their sign
- 24.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 25.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 26.🔍 Which is the odd one out? (a) made from waste paper (b) same as every stall (c) personalised with names (d) a new flavour each week
- 27.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 28.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 29.🔍 Which is the odd one out? (a) spreading rumours (b) faster service (c) better quality (d) a fair, lower price
- 30.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) we have a table (d) ready in five minutes
- 31.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
- 32.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 33.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) it is a product (d) ready in five minutes
- 34.Which of these is an unfair way to compete? (a) a cleaner stall (b) friendlier service (c) spreading rumours (d) better quality
- 35.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 36.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) it is a product (b) same as every stall (c) free name tags (d) we are open
- 38.Which of these is a clear unique selling point? (a) we are open (b) it is a product (c) same as every stall (d) personalised with names
- 39.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 40.🔍 Which is the odd one out? (a) faster service (b) copying a rival’s logo (c) posting fake reviews (d) grabbing their spot
Answer key
- they get better choices
- breaking their sign
- it has a price
- True
- to set a fair price
- copying a rival’s logo
- False
- a rival seller
- an unfair way
- better quality
- a fair, lower price
- a fair way to compete
- a cleaner stall
- made from waste paper
- grabbing their spot
- a sugar-free recipe
- it is a product
- a sugar-free recipe
- made from waste paper
- lying about a rival
- we sell things
- a fair way to compete
- friendlier service
- False
- a fair way to compete
- same as every stall
- False
- a fair way to compete
- spreading rumours
- ready in five minutes
- ask what buyers miss
- True
- ready in five minutes
- spreading rumours
- False
- not a USP
- free name tags
- personalised with names
- a clear USP
- faster service
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