Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) we sell things (b) free name tags (c) we have a table (d) it is a product
- 2.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 3.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 4.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 5.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 6.Which of these is a clear unique selling point? (a) made from waste paper (b) we have a table (c) we sell things (d) it has a price
- 7.🛍️ Why is competition good for customers? (a) shops get rude (b) they get better choices (c) prices always rise (d) it is not good
- 8.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 9.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 10.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) spreading rumours (d) better quality
- 11.Which of these is a clear unique selling point? (a) it has a price (b) a sugar-free recipe (c) it is a product (d) we have a table
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a rude sign (c) a louder voice (d) a higher price only
- 13.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) ask what buyers miss (d) skip it
- 14.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a fair, lower price (c) grabbing their spot (d) posting fake reviews
- 15.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 16.Which of these is not a unique selling point? (a) a sugar-free recipe (b) free name tags (c) made from waste paper (d) it has a price
- 17.🔍 Which is the odd one out? (a) it is a product (b) same as every stall (c) we sell things (d) free name tags
- 18.Which of these is a fair way to compete? (a) lying about a rival (b) posting fake reviews (c) a fair, lower price (d) spreading rumours
- 19.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) a new flavour (d) breaking their sign
- 20.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 21.Which of these is an unfair way to compete? (a) breaking their sign (b) a new flavour (c) better quality (d) friendlier service
- 22.Which of these is a clear unique selling point? (a) we are open (b) personalised with names (c) we have a table (d) we sell things
- 23.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 24.🔍 Which is the odd one out? (a) delivered to your door (b) a sugar-free recipe (c) we sell things (d) free name tags
- 25.🏪 What is a competitor? (a) a customer (b) a rival seller (c) your teammate (d) a supplier
- 26.🔍 Which is the odd one out? (a) spreading rumours (b) a new flavour (c) better quality (d) friendlier service
- 27.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) lying about a rival (d) friendlier service
- 28.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 29.Which of these is a clear unique selling point? (a) ready in five minutes (b) we sell things (c) we have a table (d) it is a product
- 30.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 31.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 32.🔍 Which is the odd one out? (a) we are open (b) we have a table (c) personalised with names (d) we sell things
- 33.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 34.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 35.Which of these is a clear unique selling point? (a) delivered to your door (b) same as every stall (c) it is a product (d) we have a table
- 36.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 37.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 38.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) a cleaner stall (d) breaking their sign
- 39.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 40.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
Answer key
- free name tags
- True
- to set a fair price
- an unfair way
- an unfair way
- made from waste paper
- they get better choices
- not a USP
- a clear USP
- better quality
- a sugar-free recipe
- a unique selling point
- ask what buyers miss
- a fair, lower price
- a clear USP
- it has a price
- free name tags
- a fair, lower price
- a new flavour
- a fair way to compete
- breaking their sign
- personalised with names
- True
- we sell things
- a rival seller
- spreading rumours
- lying about a rival
- a fair way to compete
- ready in five minutes
- a clear USP
- a clear USP
- personalised with names
- a clear USP
- a fair way to compete
- delivered to your door
- not a USP
- a clear USP
- breaking their sign
- True
- a fair way to compete
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