Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 2.🔍 Which is the odd one out? (a) we have a table (b) we sell things (c) it is a product (d) free name tags
- 3.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 4.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) delivered to your door (d) it has a price
- 5.Which of these is not a unique selling point? (a) a new flavour each week (b) it is a product (c) delivered to your door (d) a sugar-free recipe
- 6.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) a new flavour (d) spreading rumours
- 7.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 8.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 9.Which of these is not a unique selling point? (a) it has a price (b) delivered to your door (c) ready in five minutes (d) a sugar-free recipe
- 10.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) faster service (d) posting fake reviews
- 11.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 12.Which of these is a fair way to compete? (a) grabbing their spot (b) better quality (c) spreading rumours (d) lying about a rival
- 13.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 14.🔍 Which is the odd one out? (a) friendlier service (b) grabbing their spot (c) a cleaner stall (d) a fair, lower price
- 15.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 16.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) we are open (d) made from waste paper
- 17.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) friendlier service (d) breaking their sign
- 18.🔍 Which is the odd one out? (a) breaking their sign (b) spreading rumours (c) grabbing their spot (d) a fair, lower price
- 19.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 20.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 21.Which of these is not a unique selling point? (a) made from waste paper (b) same as every stall (c) personalised with names (d) delivered to your door
- 22.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 23.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
- 24.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a higher price only (d) a louder voice
- 25.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) a new flavour (d) copying a rival’s logo
- 26.Which of these is a clear unique selling point? (a) we are open (b) it is a product (c) we have a table (d) ready in five minutes
- 27.🔍 Which is the odd one out? (a) personalised with names (b) delivered to your door (c) ready in five minutes (d) we have a table
- 28.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 29.Which of these is a clear unique selling point? (a) same as every stall (b) a new flavour each week (c) we are open (d) it is a product
- 30.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it has a price (c) we are open (d) it is a product
- 31.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a rival seller (d) a customer
- 32.🔍 Which is the odd one out? (a) spreading rumours (b) a cleaner stall (c) breaking their sign (d) copying a rival’s logo
- 33.🧪 How can you find a USP? (a) copy the rival exactly (b) ask what buyers miss (c) pick a random word (d) skip it
- 34.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to set a fair price (d) to copy their sign
- 35.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 36.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 37.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 38.🔍 Which is the odd one out? (a) ready in five minutes (b) a sugar-free recipe (c) it has a price (d) made from waste paper
- 39.🔍 Which is the odd one out? (a) a new flavour (b) breaking their sign (c) a fair, lower price (d) friendlier service
- 40.Which of these is a fair way to compete? (a) spreading rumours (b) a cleaner stall (c) lying about a rival (d) breaking their sign
Answer key
- False
- free name tags
- an unfair way
- delivered to your door
- it is a product
- a new flavour
- a clear USP
- not a USP
- it has a price
- posting fake reviews
- a clear USP
- better quality
- True
- grabbing their spot
- a fair way to compete
- made from waste paper
- friendlier service
- a fair, lower price
- not a USP
- a fair way to compete
- same as every stall
- True
- they get better choices
- a unique selling point
- copying a rival’s logo
- ready in five minutes
- we have a table
- an unfair way
- a new flavour each week
- a sugar-free recipe
- a rival seller
- a cleaner stall
- ask what buyers miss
- to set a fair price
- not a USP
- a fair way to compete
- a fair way to compete
- it has a price
- breaking their sign
- a cleaner stall
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