Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.Which of these is a fair way to compete? (a) breaking their sign (b) lying about a rival (c) friendlier service (d) copying a rival’s logo
- 2.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) copying a rival’s logo (d) a new flavour
- 3.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 4.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) lying about a rival (d) a fair, lower price
- 5.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 6.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 7.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 8.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 9.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 10.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 11.🔍 Which is the odd one out? (a) made from waste paper (b) it is a product (c) personalised with names (d) a new flavour each week
- 12.🔍 Which is the odd one out? (a) better quality (b) faster service (c) a cleaner stall (d) spreading rumours
- 13.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
- 14.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 15.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 16.Which of these is an unfair way to compete? (a) faster service (b) spreading rumours (c) a new flavour (d) a cleaner stall
- 17.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 18.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 19.🔍 Which is the odd one out? (a) made from waste paper (b) personalised with names (c) we sell things (d) delivered to your door
- 20.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
- 21.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 22.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 23.Which of these is not a unique selling point? (a) a sugar-free recipe (b) it is a product (c) a new flavour each week (d) free name tags
- 24.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 25.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 26.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 27.🔍 Which is the odd one out? (a) friendlier service (b) lying about a rival (c) better quality (d) faster service
- 28.🔍 Which is the odd one out? (a) a new flavour (b) a fair, lower price (c) posting fake reviews (d) friendlier service
- 29.🔍 Which is the odd one out? (a) personalised with names (b) we have a table (c) we are open (d) same as every stall
- 30.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) free name tags (d) it has a price
- 31.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) personalised with names (d) same as every stall
- 32.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 33.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 34.Which of these is a clear unique selling point? (a) it has a price (b) made from waste paper (c) we are open (d) we sell things
- 35.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 36.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 37.🔍 Which is the odd one out? (a) breaking their sign (b) copying a rival’s logo (c) friendlier service (d) lying about a rival
- 38.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 39.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) better quality (d) posting fake reviews
- 40.Which of these is not a unique selling point? (a) a new flavour each week (b) free name tags (c) delivered to your door (d) it has a price
Answer key
- friendlier service
- copying a rival’s logo
- a clear USP
- a fair, lower price
- a clear USP
- True
- a fair way to compete
- a clear USP
- False
- a clear USP
- it is a product
- spreading rumours
- a unique selling point
- True
- not a USP
- spreading rumours
- an unfair way
- True
- we sell things
- they get better choices
- not a USP
- False
- it is a product
- an unfair way
- True
- not a USP
- lying about a rival
- posting fake reviews
- personalised with names
- free name tags
- same as every stall
- a fair way to compete
- not a USP
- made from waste paper
- an unfair way
- True
- friendlier service
- True
- better quality
- it has a price
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