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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 95 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.Which of these is a fair way to compete? (a) breaking their sign (b) lying about a rival (c) friendlier service (d) copying a rival’s logo
  2. 2.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) copying a rival’s logo (d) a new flavour
  3. 3.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
  4. 4.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) lying about a rival (d) a fair, lower price
  5. 5.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
  6. 6.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
  7. 7.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
  8. 8.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
  9. 9.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
  10. 10.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
  11. 11.🔍 Which is the odd one out? (a) made from waste paper (b) it is a product (c) personalised with names (d) a new flavour each week
  12. 12.🔍 Which is the odd one out? (a) better quality (b) faster service (c) a cleaner stall (d) spreading rumours
  13. 13.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
  14. 14.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
  15. 15.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
  16. 16.Which of these is an unfair way to compete? (a) faster service (b) spreading rumours (c) a new flavour (d) a cleaner stall
  17. 17.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
  18. 18.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
  19. 19.🔍 Which is the odd one out? (a) made from waste paper (b) personalised with names (c) we sell things (d) delivered to your door
  20. 20.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
  21. 21.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
  22. 22.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
  23. 23.Which of these is not a unique selling point? (a) a sugar-free recipe (b) it is a product (c) a new flavour each week (d) free name tags
  24. 24.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
  25. 25.True or false: “we sell things” is not a unique selling point. (a) False (b) True
  26. 26.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
  27. 27.🔍 Which is the odd one out? (a) friendlier service (b) lying about a rival (c) better quality (d) faster service
  28. 28.🔍 Which is the odd one out? (a) a new flavour (b) a fair, lower price (c) posting fake reviews (d) friendlier service
  29. 29.🔍 Which is the odd one out? (a) personalised with names (b) we have a table (c) we are open (d) same as every stall
  30. 30.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) free name tags (d) it has a price
  31. 31.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) personalised with names (d) same as every stall
  32. 32.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
  33. 33.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
  34. 34.Which of these is a clear unique selling point? (a) it has a price (b) made from waste paper (c) we are open (d) we sell things
  35. 35.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
  36. 36.True or false: “we have a table” is not a unique selling point. (a) False (b) True
  37. 37.🔍 Which is the odd one out? (a) breaking their sign (b) copying a rival’s logo (c) friendlier service (d) lying about a rival
  38. 38.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
  39. 39.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) better quality (d) posting fake reviews
  40. 40.Which of these is not a unique selling point? (a) a new flavour each week (b) free name tags (c) delivered to your door (d) it has a price

Answer key

  1. friendlier service
  2. copying a rival’s logo
  3. a clear USP
  4. a fair, lower price
  5. a clear USP
  6. True
  7. a fair way to compete
  8. a clear USP
  9. False
  10. a clear USP
  11. it is a product
  12. spreading rumours
  13. a unique selling point
  14. True
  15. not a USP
  16. spreading rumours
  17. an unfair way
  18. True
  19. we sell things
  20. they get better choices
  21. not a USP
  22. False
  23. it is a product
  24. an unfair way
  25. True
  26. not a USP
  27. lying about a rival
  28. posting fake reviews
  29. personalised with names
  30. free name tags
  31. same as every stall
  32. a fair way to compete
  33. not a USP
  34. made from waste paper
  35. an unfair way
  36. True
  37. friendlier service
  38. True
  39. better quality
  40. it has a price

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