Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) pick a random word (d) skip it
- 2.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to set a fair price (d) to close them down
- 3.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) ready in five minutes (d) same as every stall
- 4.🔍 Which is the odd one out? (a) lying about a rival (b) friendlier service (c) a cleaner stall (d) a new flavour
- 5.🔍 Which is the odd one out? (a) we are open (b) it is a product (c) same as every stall (d) personalised with names
- 6.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 7.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 8.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 9.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) better quality (d) spreading rumours
- 10.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 11.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) lying about a rival (d) faster service
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a unique selling point (d) a rude sign
- 13.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
- 14.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 15.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) same as every stall (d) personalised with names
- 16.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 17.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 18.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 19.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 20.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 21.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) faster service (d) copying a rival’s logo
- 22.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 23.Which of these is an unfair way to compete? (a) faster service (b) a new flavour (c) posting fake reviews (d) a cleaner stall
- 24.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 25.🔍 Which is the odd one out? (a) free name tags (b) we are open (c) we have a table (d) we sell things
- 26.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 27.Which of these is not a unique selling point? (a) delivered to your door (b) ready in five minutes (c) free name tags (d) we have a table
- 28.🔍 Which is the odd one out? (a) breaking their sign (b) posting fake reviews (c) a new flavour (d) copying a rival’s logo
- 29.Which of these is a fair way to compete? (a) a cleaner stall (b) breaking their sign (c) copying a rival’s logo (d) lying about a rival
- 30.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a new flavour (c) posting fake reviews (d) lying about a rival
- 31.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 32.Which of these is a fair way to compete? (a) a fair, lower price (b) posting fake reviews (c) lying about a rival (d) copying a rival’s logo
- 33.Which of these is not a unique selling point? (a) a new flavour each week (b) ready in five minutes (c) a sugar-free recipe (d) it has a price
- 34.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 35.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) grabbing their spot (d) faster service
- 36.🔍 Which is the odd one out? (a) a new flavour each week (b) we are open (c) it has a price (d) we have a table
- 37.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) a fair, lower price (d) copying a rival’s logo
- 38.🔍 Which is the odd one out? (a) a new flavour each week (b) ready in five minutes (c) delivered to your door (d) we sell things
- 39.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) spreading rumours (d) better quality
- 40.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) posting fake reviews (d) friendlier service
Answer key
- ask what buyers miss
- to set a fair price
- ready in five minutes
- lying about a rival
- personalised with names
- not a USP
- a fair way to compete
- a clear USP
- better quality
- a fair way to compete
- faster service
- a unique selling point
- a rival seller
- True
- same as every stall
- True
- a clear USP
- False
- not a USP
- a clear USP
- faster service
- a clear USP
- posting fake reviews
- not a USP
- free name tags
- a clear USP
- we have a table
- a new flavour
- a cleaner stall
- a new flavour
- False
- a fair, lower price
- it has a price
- a fair way to compete
- grabbing their spot
- a new flavour each week
- copying a rival’s logo
- we sell things
- better quality
- friendlier service
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