Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) personalised with names (d) it has a price
- 2.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 3.🔍 Which is the odd one out? (a) breaking their sign (b) posting fake reviews (c) faster service (d) copying a rival’s logo
- 4.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 5.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a rival seller (d) a customer
- 6.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 7.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 8.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) pick a random word (d) skip it
- 9.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) a new flavour each week (d) ready in five minutes
- 10.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 11.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 12.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) we are open (c) it is a product (d) we sell things
- 13.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 14.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) same as every stall (d) delivered to your door
- 15.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 16.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 17.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 18.Which of these is an unfair way to compete? (a) a new flavour (b) faster service (c) lying about a rival (d) better quality
- 19.Which of these is not a unique selling point? (a) personalised with names (b) we sell things (c) a sugar-free recipe (d) delivered to your door
- 20.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 21.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
- 22.🔍 Which is the odd one out? (a) made from waste paper (b) personalised with names (c) same as every stall (d) free name tags
- 23.Which of these is a fair way to compete? (a) grabbing their spot (b) posting fake reviews (c) friendlier service (d) spreading rumours
- 24.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) we have a table (d) a new flavour each week
- 25.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 26.🔍 Which is the odd one out? (a) better quality (b) lying about a rival (c) faster service (d) a cleaner stall
- 27.🔍 Which is the odd one out? (a) made from waste paper (b) same as every stall (c) we sell things (d) it has a price
- 28.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 29.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 30.Which of these is an unfair way to compete? (a) spreading rumours (b) faster service (c) a new flavour (d) a fair, lower price
- 31.Which of these is not a unique selling point? (a) personalised with names (b) delivered to your door (c) ready in five minutes (d) we have a table
- 32.Which of these is not a unique selling point? (a) ready in five minutes (b) it is a product (c) made from waste paper (d) a new flavour each week
- 33.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) posting fake reviews (d) a fair, lower price
- 34.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 35.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to complain (d) to close them down
- 36.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 37.Which of these is a fair way to compete? (a) spreading rumours (b) a fair, lower price (c) grabbing their spot (d) copying a rival’s logo
- 38.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 39.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 40.True or false: “it is a product” is not a unique selling point. (a) False (b) True
Answer key
- it has a price
- an unfair way
- faster service
- an unfair way
- a rival seller
- not a USP
- True
- ask what buyers miss
- we have a table
- a fair way to compete
- a fair way to compete
- a sugar-free recipe
- False
- delivered to your door
- True
- a unique selling point
- an unfair way
- lying about a rival
- we sell things
- not a USP
- they get better choices
- same as every stall
- friendlier service
- a new flavour each week
- a clear USP
- lying about a rival
- made from waste paper
- a fair way to compete
- a clear USP
- spreading rumours
- we have a table
- it is a product
- a fair, lower price
- a clear USP
- to set a fair price
- an unfair way
- a fair, lower price
- not a USP
- a clear USP
- True
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