Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a rude sign (d) a louder voice
- 2.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 3.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
- 4.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) pick a random word (d) ask what buyers miss
- 5.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 6.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) better quality (d) spreading rumours
- 7.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 8.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 9.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 10.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 11.🔍 Which is the odd one out? (a) breaking their sign (b) copying a rival’s logo (c) better quality (d) spreading rumours
- 12.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
- 13.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 14.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) a new flavour each week (d) we have a table
- 15.🔍 Which is the odd one out? (a) it is a product (b) same as every stall (c) ready in five minutes (d) we sell things
- 16.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 17.Which of these is not a unique selling point? (a) personalised with names (b) it has a price (c) delivered to your door (d) a new flavour each week
- 18.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) copying a rival’s logo (d) better quality
- 19.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) delivered to your door (d) it is a product
- 20.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 21.🔍 Which is the odd one out? (a) personalised with names (b) same as every stall (c) we are open (d) we have a table
- 22.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 23.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 24.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 25.🔍 Which is the odd one out? (a) a sugar-free recipe (b) made from waste paper (c) free name tags (d) same as every stall
- 26.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 27.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 28.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 29.🔍 Which is the odd one out? (a) made from waste paper (b) a new flavour each week (c) ready in five minutes (d) we sell things
- 30.Which of these is not a unique selling point? (a) it is a product (b) delivered to your door (c) a sugar-free recipe (d) ready in five minutes
- 31.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) they get better choices (d) it is not good
- 32.🔍 Which is the odd one out? (a) grabbing their spot (b) faster service (c) spreading rumours (d) copying a rival’s logo
- 33.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 34.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) faster service (d) lying about a rival
- 35.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 36.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 37.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 38.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 39.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) it is a product (d) a sugar-free recipe
- 40.Which of these is not a unique selling point? (a) we are open (b) ready in five minutes (c) free name tags (d) a sugar-free recipe
Answer key
- a unique selling point
- a fair way to compete
- to set a fair price
- ask what buyers miss
- True
- spreading rumours
- not a USP
- a fair way to compete
- an unfair way
- True
- better quality
- a rival seller
- True
- a new flavour each week
- ready in five minutes
- True
- it has a price
- copying a rival’s logo
- delivered to your door
- a clear USP
- personalised with names
- an unfair way
- a clear USP
- False
- same as every stall
- a fair way to compete
- not a USP
- a clear USP
- we sell things
- it is a product
- they get better choices
- faster service
- False
- faster service
- not a USP
- False
- a fair way to compete
- an unfair way
- a sugar-free recipe
- we are open
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