Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 2.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 3.🔍 Which is the odd one out? (a) free name tags (b) we sell things (c) ready in five minutes (d) made from waste paper
- 4.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) grabbing their spot (d) a new flavour
- 5.Which of these is not a unique selling point? (a) it has a price (b) made from waste paper (c) personalised with names (d) a new flavour each week
- 6.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) ask what buyers miss (d) skip it
- 7.🔍 Which is the odd one out? (a) a new flavour (b) copying a rival’s logo (c) a cleaner stall (d) friendlier service
- 8.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) breaking their sign (d) a new flavour
- 9.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) better quality (d) breaking their sign
- 10.Which of these is an unfair way to compete? (a) a new flavour (b) faster service (c) lying about a rival (d) a fair, lower price
- 11.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a higher price only (c) a rude sign (d) a louder voice
- 13.Which of these is not a unique selling point? (a) same as every stall (b) a new flavour each week (c) personalised with names (d) ready in five minutes
- 14.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 15.Which of these is not a unique selling point? (a) we are open (b) a new flavour each week (c) delivered to your door (d) a sugar-free recipe
- 16.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 17.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to set a fair price (d) to close them down
- 18.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 19.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 20.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 21.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 22.True or false: “it is a product” is not a unique selling point. (a) True (b) False
- 23.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 24.Which of these is a clear unique selling point? (a) we are open (b) personalised with names (c) it is a product (d) we sell things
- 25.Which of these is not a unique selling point? (a) delivered to your door (b) ready in five minutes (c) it is a product (d) a sugar-free recipe
- 26.🔍 Which is the odd one out? (a) a fair, lower price (b) spreading rumours (c) a cleaner stall (d) better quality
- 27.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 28.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 29.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 30.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) breaking their sign (d) friendlier service
- 31.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 32.Which of these is an unfair way to compete? (a) a new flavour (b) a fair, lower price (c) a cleaner stall (d) grabbing their spot
- 33.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 34.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a supplier (d) a customer
- 35.🔍 Which is the odd one out? (a) a cleaner stall (b) a new flavour (c) a fair, lower price (d) grabbing their spot
- 36.Which of these is a clear unique selling point? (a) it is a product (b) a sugar-free recipe (c) we are open (d) it has a price
- 37.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 38.Which of these is an unfair way to compete? (a) friendlier service (b) spreading rumours (c) better quality (d) a fair, lower price
- 39.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 40.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
Answer key
- not a USP
- False
- we sell things
- a new flavour
- it has a price
- ask what buyers miss
- copying a rival’s logo
- a new flavour
- better quality
- lying about a rival
- a fair way to compete
- a unique selling point
- same as every stall
- False
- we are open
- a fair way to compete
- to set a fair price
- not a USP
- True
- not a USP
- a fair way to compete
- True
- False
- personalised with names
- it is a product
- spreading rumours
- False
- False
- True
- breaking their sign
- a fair way to compete
- grabbing their spot
- a fair way to compete
- a rival seller
- grabbing their spot
- a sugar-free recipe
- False
- spreading rumours
- an unfair way
- True
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