Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 2.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 3.Which of these is a clear unique selling point? (a) we have a table (b) same as every stall (c) a new flavour each week (d) it is a product
- 4.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 5.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) prices always rise (d) shops get rude
- 6.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 7.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) we have a table (d) a sugar-free recipe
- 8.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 9.🔍 Which is the odd one out? (a) ready in five minutes (b) it is a product (c) free name tags (d) delivered to your door
- 10.Which of these is a clear unique selling point? (a) it has a price (b) free name tags (c) same as every stall (d) it is a product
- 11.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 12.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 13.🔍 Which is the odd one out? (a) faster service (b) better quality (c) copying a rival’s logo (d) friendlier service
- 14.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 15.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 16.Which of these is an unfair way to compete? (a) grabbing their spot (b) a new flavour (c) better quality (d) a cleaner stall
- 17.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) it has a price (d) free name tags
- 18.Which of these is a fair way to compete? (a) posting fake reviews (b) faster service (c) spreading rumours (d) lying about a rival
- 19.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 20.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 21.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 22.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 23.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 24.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 25.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 26.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 27.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) made from waste paper (d) it is a product
- 28.🔍 Which is the odd one out? (a) grabbing their spot (b) a cleaner stall (c) a new flavour (d) better quality
- 29.🔍 Which is the odd one out? (a) free name tags (b) personalised with names (c) delivered to your door (d) same as every stall
- 30.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 31.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 32.🏪 What is a competitor? (a) a rival seller (b) a customer (c) your teammate (d) a supplier
- 33.Which of these is a fair way to compete? (a) better quality (b) breaking their sign (c) grabbing their spot (d) posting fake reviews
- 34.🔍 Which is the odd one out? (a) a fair, lower price (b) lying about a rival (c) breaking their sign (d) copying a rival’s logo
- 35.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 36.Which of these is an unfair way to compete? (a) a new flavour (b) faster service (c) better quality (d) breaking their sign
- 37.Which of these is a clear unique selling point? (a) delivered to your door (b) it has a price (c) we have a table (d) it is a product
- 38.Which of these is an unfair way to compete? (a) a new flavour (b) faster service (c) better quality (d) lying about a rival
- 39.🔍 Which is the odd one out? (a) we sell things (b) a new flavour each week (c) free name tags (d) personalised with names
- 40.🔍 Which is the odd one out? (a) grabbing their spot (b) posting fake reviews (c) breaking their sign (d) better quality
Answer key
- True
- a clear USP
- a new flavour each week
- False
- they get better choices
- a clear USP
- a sugar-free recipe
- a clear USP
- it is a product
- free name tags
- a clear USP
- False
- copying a rival’s logo
- a clear USP
- not a USP
- grabbing their spot
- it has a price
- faster service
- a fair way to compete
- not a USP
- True
- True
- False
- a fair way to compete
- not a USP
- True
- made from waste paper
- grabbing their spot
- same as every stall
- an unfair way
- an unfair way
- a rival seller
- better quality
- a fair, lower price
- an unfair way
- breaking their sign
- delivered to your door
- lying about a rival
- we sell things
- better quality
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