Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) ready in five minutes (b) delivered to your door (c) personalised with names (d) we sell things
- 2.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 3.🔍 Which is the odd one out? (a) we have a table (b) same as every stall (c) we sell things (d) delivered to your door
- 4.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) a sugar-free recipe (d) same as every stall
- 5.Which of these is an unfair way to compete? (a) a new flavour (b) breaking their sign (c) faster service (d) better quality
- 6.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) personalised with names (d) it is a product
- 7.Which of these is an unfair way to compete? (a) a new flavour (b) a cleaner stall (c) lying about a rival (d) a fair, lower price
- 8.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 9.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 10.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 11.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 12.🔍 Which is the odd one out? (a) made from waste paper (b) same as every stall (c) it has a price (d) we sell things
- 13.🔍 Which is the odd one out? (a) we sell things (b) free name tags (c) same as every stall (d) we have a table
- 14.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 15.🔍 Which is the odd one out? (a) a fair, lower price (b) spreading rumours (c) lying about a rival (d) breaking their sign
- 16.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 17.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 18.Which of these is a fair way to compete? (a) grabbing their spot (b) faster service (c) posting fake reviews (d) breaking their sign
- 19.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to copy their sign (d) to close them down
- 20.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) better quality (d) lying about a rival
- 21.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) a cleaner stall (d) lying about a rival
- 22.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 23.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 24.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) spreading rumours (d) better quality
- 25.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 26.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) copying a rival’s logo (d) a new flavour
- 27.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) we are open (d) delivered to your door
- 28.Which of these is a clear unique selling point? (a) we are open (b) we have a table (c) same as every stall (d) free name tags
- 29.Which of these is a fair way to compete? (a) breaking their sign (b) copying a rival’s logo (c) spreading rumours (d) a new flavour
- 30.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 31.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 32.🔍 Which is the odd one out? (a) free name tags (b) ready in five minutes (c) a sugar-free recipe (d) we are open
- 33.🔍 Which is the odd one out? (a) ready in five minutes (b) a new flavour each week (c) it has a price (d) delivered to your door
- 34.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 35.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 36.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 37.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 38.Which of these is a fair way to compete? (a) a cleaner stall (b) copying a rival’s logo (c) lying about a rival (d) breaking their sign
- 39.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 40.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
Answer key
- we sell things
- a fair way to compete
- delivered to your door
- same as every stall
- breaking their sign
- personalised with names
- lying about a rival
- a clear USP
- a unique selling point
- False
- True
- made from waste paper
- free name tags
- False
- a fair, lower price
- not a USP
- a fair way to compete
- faster service
- to set a fair price
- better quality
- lying about a rival
- a fair way to compete
- True
- better quality
- a fair way to compete
- copying a rival’s logo
- delivered to your door
- free name tags
- a new flavour
- a fair way to compete
- not a USP
- we are open
- it has a price
- a clear USP
- not a USP
- an unfair way
- a clear USP
- a cleaner stall
- True
- False
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